Splatoon officially passes 1m in Japan

KLAMarine

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KLAMarine on 16 December 2015

gatito said:
When will your Halo 5?

Knock that off.

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Miyamotoo on 16 December 2015

andrelol3 said:

Miyamotoo said:

andrelol3 said:

KLAMarine said:

fluky-nintendy said:

Miyamotoo said:

fluky-nintendy said:
That's what you get when you advertise your products properly. Congrats!

I really doubt that Code Name: S.T.E.A.M would sell 1m in Japan only if they advertise it properly. :)

I mean the games being good and appealing means a lot too. But look at Bayo 2 and look at Splatoon. The good marketing made a huge difference.

Buy-Bayo-2-get-Bayo-1-free was bad marketing?

Dude, do you even know what marketing is?

Marketing is letting people know your product exists and that's it's good.

What's the point on giving out Bayonetta 1 for free, if nobody knows that?

Splatoon got several TV commercials, demo stations on several malls and even huge events with famous people attending them.

THIS is marketing. And that's why Splatoon Splatoon is selling so well.

Splatoon is selling on first place because it's great game and has mass appeal similar to Mario Kart and Smash Bros, not just because marketing.

If that was true, then why Nintendo spent millions and millions on marketing the game?

This is part of the sucess of Splatoon, but with no marketing, it's very hard for a game to sell as well as Splatoon is selling.

Offcourse that game will sell better and more people will be aware of game with great marketing, but my point is that Bayonetta for instance even with strong marketing like Splatoon wouldn't sell much better because it's very specific genre of game that doesn't have mass appealing, while Splatoon have mass appeal very similar to Mario Kart and Smash Bros. and Nintendo is very aware of that, thats why they didnt push too much Bayonetta but they pushed Splatoon and they made great new IP that will be on same level of Mario Kart and Smash Bros.

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baloofarsan on 16 December 2015

Miyamotoo said:

andrelol3 said:

If that was true, then why Nintendo spent millions and millions on marketing the game?

This is part of the sucess of Splatoon, but with no marketing, it's very hard for a game to sell as well as Splatoon is selling.

Offcourse that game will sell better and more people will be aware of game with great marketing, but my point is that Bayonetta for instance even with strong marketing like Splatoon wouldn't sell much better because it's very specific genre of game that doesn't have mass appealing, while Splatoon have mass appeal very similar to Mario Kart and Smash Bros. and Nintendo is very aware of that, thats why they didnt push too much Bayonetta but they pushed Splatoon and they made great new IP that will be on same level of Mario Kart and Smash Bros.

Nintendo announced their marketing strategy before the release so they were confident it would sell. http://www.nintendolife.com/news/2015/05/nintendo_uk_planning_massive_marketing_push_for_splatoon

"Nintendo is preparing a marketing campaign for new IP Splatoon that will rival last year’s Mario Kart 8."

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Miyamotoo on 16 December 2015

baloofarsan said:

Miyamotoo said:

andrelol3 said:

If that was true, then why Nintendo spent millions and millions on marketing the game?

This is part of the sucess of Splatoon, but with no marketing, it's very hard for a game to sell as well as Splatoon is selling.

Offcourse that game will sell better and more people will be aware of game with great marketing, but my point is that Bayonetta for instance even with strong marketing like Splatoon wouldn't sell much better because it's very specific genre of game that doesn't have mass appealing, while Splatoon have mass appeal very similar to Mario Kart and Smash Bros. and Nintendo is very aware of that, thats why they didnt push too much Bayonetta but they pushed Splatoon and they made great new IP that will be on same level of Mario Kart and Smash Bros.

Nintendo announced their marketing strategy before the release so they were confident it would sell. http://www.nintendolife.com/news/2015/05/nintendo_uk_planning_massive_marketing_push_for_splatoon

"Nintendo is preparing a marketing campaign for new IP Splatoon that will rival last year’s Mario Kart 8."

Thats my point, they knew they have great new IP that have mass appealing and they pushed it hard to have biggest impact.

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tbone51 on 16 December 2015

It already surpassed 1mil 2 weeks ago, sell through is probably somewhere between 1060k-1080k right now, (digital is over 167k)

That said, wat an amazing feat!

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Pavolink on 16 December 2015

It has already surpassed 3D World and DK.

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tbone51 on 16 December 2015

Pavolink said:
It has already surpassed 3D World and DK.

Your like Super Late? O.o

Are you comparing WW DK btw? DK is over a million in sales (shipped+digital). Its probably close to 1.5mil by now.

SM3DW WW is actually doing extremely well, it'll be over 5mil Lifetime

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Pavolink on 16 December 2015

tbone51 said:

Pavolink said:
It has already surpassed 3D World and DK.

Your like Super Late? O.o

Are you comparing WW DK btw? DK is over a million in sales (shipped+digital). Its probably close to 1.5mil by now.

SM3DW WW is actually doing extremely well, it'll be over 5mil Lifetime

Japan.