Gotta love the all the free advertising Nintendo gets.

http://www.news.com/8301-13772_3-9877783-52.html

It was a big night for Hollywood Sunday night, what with the biggest stars and best films being celebrated at the 80th Academy Awards.

But, unexpectedly, it also turned into a big night for Nintendo and its popular Wii video game console.

At one point in the show, as the broadcast came back from commercial, host Jon Stewart appeared on-stage playing tennis on the Wii, with the game displayed on the Oscars' giant screen.

It was a funny moment, and in keeping with Stewart's contemporary wit.

And while Nintendo must have known about it in advance--otherwise, how could the Oscars possibly have gotten ahold of a Wii--I'm sure it was a thrill for the game company's people to see their hit device get a moment in the sun during such a global event.

 That was well said

Thats cool, it makes me happy nintendo getting so much love

Updated with video.

I like watching Jon Stewart on his show and i like his comedy but for the oscars he is 0-2 IMO. Oh yea.......The Wii needs no advertising but good nonetheless.

nin payed out of their ass for that.

yeah who says it was free?

 Uh, let's play a game. Proof or Troll?

I wouldn't completly doubt that Nintendo paid for it, I mean all that work for a 15 second joke? Unless they are really desperate to waste time...