I just tried to explain why Sony CAN'T sell the assets they don't need..

Because sell and lease back is most of the time just a short term relief. Right now, their business model is not profitable. But nonetheless they sold their buildings for liquidity and added another source of running costs on their balance sheet in form of rent. I don't think rent in Manhattan and Tokyo is cheap.

I think because Sony's credit rating is pretty bad they had to do this to get some liquidity because they probably only get shitty deals from banks right now. 

Hardly call selling an office housing 5000 employees that they are still going to be using as being and asset they don't need.  They are still using it for min 5 years.  How is that something they don't need?  

Sony is not going to save any money worth mentioning by renting versus owning.  They will still be paying roughly same yearly as they did before on this building, the only difference is they now have 1.2 billion dollars in cash versus 1.2 billion dollar building.  

Thus they can use that 1.2 billion to pay the rent/utilities, pay for ps4, television, phone R&D, manufacturing, ect, or paying off debts and liabilities, ect.  

To those thinking Sony will be saving millions upon millions of dollars renting are delluding themselves.  If renting was soo much cheaper, no business would own their building.    There is not a single business you could ask that if given the choice would prefer to rent their building versus owning it.

I passed a Sony store today....And saw in the window Samsung Tv's o_o... Sony is doomed!!

Of course there were. Ask on this forum the technical reason why some people consider PS3 more powerful than XBox360, and most people will say Cell. People won't talk about it, because its past it's time, but most still believe it and said it whenever we had a technical thread.

Wish sony the best, desperate times call for desperate measures, but there is only so many assets that sony can sell, after so much time you are no longer burning fat but muscle. Sony has quite of bit of money, a little bit under 9 billion, with 2 billion restricted by their financial division. So sony can still deal with losses for the near future, but there is still a lot of work that needs to be done, ALOT, we are taking about a company, who disclosed in their financial notes, that doesnt expect a profit in their tv division until 2014,they said  2014! 

That's not what he asked you though. He asked why you think they'll use that money purely on the PS4, or betting on the PS4. What about their other businesses?

But saying  'the cell is the reason why PS3 is more powerful than 360' and 'defending the inclusion of the cell in PS3' are very different things. And I think you know that because you didn't answer my question directly. 

I'll get to my point, which is that I think you're bringing up demons from the past to try to paint current Sony enthusiasts on the site in a bad manner, which is quite disingenuous. If you mention that some people are being hypocritical in their behaviour or just acting a certain way, I feel you should at least back it up with some evidence, or it just results in you incorrectly labelling a whole group of people  currently using the site as something they are not. Which isn't a nice thing to do. 

I'm just not aware of anything big in the pipeline at Sony despite the PS4. Of course they can spend that money elsewhere but PS4 is where the buzz is right now so I don't think it's far fetched to think that this is their horse.

So what about all of the investments that Sony have been in recently?  Buying Gaikei, investing in some sort of tech that'll be used for the medical field.....aren't those supposed to be helping?  Or will the benefit of Sony's investments take more time to see the fruits of their labor?