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Forums - Microsoft - Xbox 360 continues to defy gravity ; has generated more than 56 billion in retail

theprof00 said:
@goddog
thats one of the reasons i question the methodology.
does generate at retail mean simply what ms is showing as revenue? Because that should be lower.
at retail implies they used the retail prices, but then where did they get the sales data?

well if they are using retail prices perhaps MS has worked out a deal with info sharing for a price cut, better inventory control with its partners. this would be advantages to ms in various ways, even if it meant the took in a little less up front. or they could simply be using xbla activations/use of codes and hardware showing up on live, though  that would make the 36 million not on live and the peripherals not connected to the main console such as charging units harder to track. 



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