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Forums - Sony - Hirai: PS3 has "5 more years"

kitler53 said:
2 years from now they'll be lucky to be able to ship 5M in a year...

Maybe if WW III starts.

They are looking at another 14-15 milions year if they price cut in 2012 to 200$ and if they don't then the pricecut will happen in 2013  - both scenarios they will be above 10 milions in 2013.



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"Sony Corp. (SNE)’s Kazuo Hirai said the PlayStation 3 console will have a 10-year lifespan, suggesting the 5-year-old video-game player won’t be replaced soon."

@bold. This is misleading... the 10-year lifespan has nothing to do with the PS3 being replaced soon or not. Sony works on a 10-year cycle, that didn't stop the PS3 from launching 6 years after the PS2. There is no causality here...

 

"Networks can’t deliver the full amount of data contained on game disks, Hirai, Sony’s executive deputy president, said at the Consumer Electronics Show in Las Vegas."

“It’s very important that we continue to have a dedicated home-based console,” Hirai said. “Relying solely on networks to deliver content is unfortunately just not possible. It’s still very difficult to have consumers download 50 gigabytes of data or more.”

The PlayStation 3 was introduced in November 2006. Some press reports suggested a new version would be unveiled at this year’s E3 video-game conference.

This would have nothing to do with the title and header of the article, unless sony is planing a digital-download only version of the PS3, or even of the PS4, which may or may not affect the launch timing.

To note this will be the first time a 2nd redesign is done on a home console. Looks like Sony might be integrating some kind of PSP-go strategy to the PS3 or something...

 

Hirai also told CNBC that turning around Sony’s money- losing TV manufacturing operation is crucial to company profitability. In December, Tokyo-based Sony sold its stake in a liquid-crystal-display venture with Samsung Electronics Co.

Sony is considering developing exclusive shows for its devices, Chairman and Chief Executive Officer Howard Stringer said today in a separate interview.http://gamrconnect.vgchartz.com/reply.php?id=138713

“It’s coming,” Stringer said. “It’s natural.”

This tells me that, naturally, Sony will be much more focused on its entertainment side and on the Playstation brand to look for revenue lost from no longer running its TV business. It will have its own shows, boost marketing and have much a more focused business strategy. This can only be good for the games industry.



The PS3 is the second best gaming console on the market. People are assuming that it will not last as long as stated because of the Wii's inability to please the new generation of gamers. People will continue to buy Call of Duty games and this will insure the sucess of the 360 and PS3 for years to come.