jneul said:
did not kowenicki alread do his predictions for how long ps3 will take to overtake the x360, i think based on his calculations it fell in the 1-2yr timeline, but i think gt5 will surprise alot of people, natal will not do amazing sales and ps3 will overtake at christmas or sping 2011, if this happens expect the next xbox to come out asap
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I can see that hypothetical situation happening, although by this point it's more of a matter of software support from 3rd parties and whether the platform is commercially viable (earning profits, not just generating revenue).
If sales on the 360 drop to the point where it becomes a losing endeavor (actually depends more upon soft sales and XBL revenues), with little chance of turning it into a profit maker, then sure; an Xbox 3.0 by the holiday of 2011 is not a wild-eyed crazy prediction. Presumably such a launch would involve a 2011 E3 pre-hype bomb announcement.
The only problem with going with a sneak launch is that they may well end up having the same exact quality control issues with their new hardware that they had with the 360. I know I personally won't be buying any new console MS releases for at least a year after launch for this very reason.
Plus introducing Natal this year as the add-on that will keep the 360 viable "for years," only to trump it with a new platform less than one year later would be a huge middle finger to all the late 360 adopters who were actually sold on Natal. See how many late 360 adopters buy the next MS console.
Unless MS can sell their as of now non-existent next gen console at a profit (following the Nintendo business plan) without selling it for a ridiculous price (like the SCE business plan), launching a new platform is only going to result in sliding back from modest profits on the Xbox division, back into the red.