Demon's Souls isn't an Atlus game.  It was developed jointly by Sony Japan and From Software, however SCEA were reluctant to publish the game in North America due to its intense difficulty, so Atlus picked it up.

That sucks about Demon Souls and Persona :(

If it's my understanding... Atlus doesn't make games. They just publish mainly niche Japanese Titles.

If someone proves me wrong I'm happy, I just don't want to look for it.

I believe Atlus Japan, has developers. Atlus USA is just a publisher.... again I could be wrong.

They expected 170k for Strange Journey that title was so undershipped that it plummeted after the first week

Atlus Japan definitely has developers. SMT world games are their own, as well as some others.
But Atlus US publishes not only their mother company's games.

i see, thanks for the school lesson! err... so this persona 3 I have, it was made by atlus?

Yeah, that one was made by them.
Here's a list of their stuff: http://en.wikipedia.org/wiki/Atlus#Games_developed_by_Atlus

(only some of their SMT games are actually titled Megami tensei/Shin Megami Tensei in Japan, Persona isn't one of them. In the West though, they have it in the title)

Did Sega ever provide Valkyria Chronicles shipment? I know they did so with Yakuza 4.

Eh, it evens out anyway. We still don't have China or Korean data. And it sold well enough to get a platinum rerelease in China. It might be slightly overtracked but not by a whole lot.