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smroadkill15 said:
Mnementh said:

It's rather that Satya Nadella doesn't care about gaming. Xbox downfall is the acquisition of Activision, because CoD is a profit monster, which makes the people at MS wonder: why support games that have 5% profit, if there is one that has 15% (or whatever are the numbers).

Gamepass is profitable and sustainable. It is just not as crazy money generating. Instead MS wants to bet everything on AI.

While I understand why some may not be happy with the ABK merger completely shifting Xbox's strategy, I believe there was a very real possibility of Xbox being shut down or sold if the ABK merger didn't go through. We already know Sayta was wanting to pull the plug on several occasions. It might be why Phil and all the team were so insisten on getting the acquisition through. 

Quite possible. But the transformation of Xbox also doesn't feel healthy. For a time it looked like Xbox could have a great mix of smaller and bigger developers and games and offer them a stable environment. At this point nothing is stable. And I don't see why, as the department itself is sustaining itself. But MS wants explosive growth and domination of markets, not just existing.



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