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@MontanaHatchet -- don't forget this line:

"The data does not account for game rentals, used game sales or the revenue generated by online gaming subscriptions. The NPD recently announced its intentions to track online subscription sales, discovering some $1 billion in revenue in the first quarter of 2008 alone."

Except sales software sales to get close to $12bn in the US in 2008. A figure which is incredable -- as it would mean game software > box office and approaching DVD sales...
Ofcourse Box office + DVD sales does have an advantage but that advantage IS dissapearing ...