Looking at the UK as a basis
Returnals in particular seems to be struggling at that price range. No.27 this week. There are other factors like the overly harsh saving restrictions which may be putting new consumers off, but price may be the biggest component here. A big influx of PS5 stock shot Spiderman to No.3 this week but no such benefit was seen for returnals despite being a new release.
https://www.gamesindustry.biz/articles/2021-05-17-ps5-stock-influx-boosts-spider-man-miles-morales-sales-uk-boxed-charts
There is no precedent that the £70 supports anything but their biggest titles as even the PS5s best sellers are currently sub £70 games (base Miles Morales £50, Assassins Creed £60, COD £65, RE8 £55).
They obviously can't take an immediate U-turn and I think they'll wait til E3 to discount Returnals but I don't think they'll launch another untested, mid budget game at £70 again. That small portion of extra revenue is not worth it if it makes consumers hesitant to try out new software.
Edit: Specific to titles like Returnals, since i think people I mean a blanket reversion back to $60/£55. I'm more asking whether you think Sony will be more adaptive with their pricing in future or whether games of Returnals scale and budget will continue to be $70/£70
Last edited by Otter - on 17 May 2021
