Nintendo announces new game: Game Builder Garage (Releasing June 11th)

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Nintendo seems to release roughly one of these experimental type games per year; last year it was Mario Kart Live, in 2019 it was Ring Fit, in 2018 LABO.
They're fairly low risk as they don't have the budget of a BOTW, Mario Odyssey, or Xenoblade, so it's not a huge loss if they don't take off, but if they do (see Ring Fit) they're a big win.