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curl-6 said:
siebensus4 said:
New yearly lows for PS4 and XBO. Previous lows were for PS4 135k (Feb 1) and for XBO 21k (Aug 1). Price cuts are now necessary to keep the interest in this gen.

Why bother trying to keep interest in a gen that will end in under 3 months though? 

Because the previous generation always continues into the next generation for a few years. Some heavy hitters even hit only the previous gen when the next gen consoles are out. On top of that the consoles still sell well after next gen launches.