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• Right now I’d be working on my August 6th investor presentation to announce Q1 results and Q2 plans. That would really be the priority.
• On the upcoming consoles, I’d yield to my marketing research team on when the optimal date would be to unveil key holiday titles and whatever presentations they have put together in order.
• Restructuring - I’d probably limit this since the system they have now seems good, and restructuring something that is already working into something else is just annoying - unfortunately, new leadership always tends to like to restructure, I won’t be an asshole.
• Future hardware 1 - I am not sure what the plan is, but my goal would be to shift Nintendo toward a much more mainstream business model than the outdated burn it down and rebuild from scratch generations program, since that’s no good for business.I’d look into the various form-factors for each market and tailor the marketing. For poorer countries, something like a Switch-TV, while the wealthier ones will get the Switch hybrid, and last gen handheld to be pushed as the budget model in wealthier countries.
• Future hardware 2 - I’ll look on getting the Switch generation 2 hardware family out as soon as possible,2021 ideally, compatible with the latest dev tools, features, and upgraded joycons with improved lock mechanisms, range, power, and less likely to get drift (plus I’d market some Nintendo brand contact cleaner to fix drift in existing controllers).
• On marketing, I’d keep up with frequent relevant announcements in order to continue to boost software sales further into record breaking zones.
• Marketing 2 - I would look into investment opportunities with third parties to strengthen business relationships.
• Marketing 3 - I’d end directs as a program, they’ve run their course and have ceased being effective ways in delivering information - their reach is primarily limited to trolls who then put a bad spin on it. I’d look into making more formal and focused press releases which can still contain video packages.
• Marketing 4 - I’d bring back weekly Nintendo themed shows from the Wii era to discuss recent and featured software, as well as what’s new for the week; I’d make it fun, but not nearly as campy as NoA’s Nintendo Week, for example.
• I’d have a good chat with Takahashi and knock some heads at Swuare to get my Dream game to come to Switch platforms: Xenogears Chronicles. That would be my one passion project.
• Future products - I’d push for market research into motion gaming with some test product such as Switch Sports, Switch Play, and consider an Ring Fit Deluxe game - since Ring Fit Adventure has been a success.
• Future products 2 - Casual Gaming - and I mean real casual games, not the silly phrase that ignorant trolls used to deride every Wii and DS games for not having a pure button interface, but rather the sort like Animal Crossing that have shorter sessions and long term commitment - something along the lines of the Streetpass games, except maybe include online connections. Of course, I’d clear this with my research team to see if it is a marketable option before pushing forward - there’s no point in reinventing the wheel unless it can draw new interest to the model.



I describe myself as a little dose of toxic masculinity.