Global Hardware 8 December 2018 (Smash Week)

[Jumpin]

melbye said:
LOL, Smash-week and PS4 still, albeit marginally, sells more in Europe.

"Smash week" is only significant for the US and Japan. In most other countries Smash is generally viewed as a novelty game where you can pit Nintendo characters against each other: and not this big holy grail of games that Americans seem to worship it as.

While many might buy Smash if they have a Switch already, hardly any will buy a Switch because of Smash Bros - the main driver for the Switch in Europe is simply the fact that it's December and it's an easy Christmas gift for the kids: and getting games for it makes easy gifts for the next 4-5 years.