The main reasons for the drop so far this year, aside from the fact that most investors really only care about profits at the end of the day is:
-Labo seems like a weird non gaming type of product to sell. 'Why sell this if you have a tonne of great games people are paying for?' Sell some stock.
-Poor E3 showing. 'We already thought there might be a shortage of must have games this year, now we really know.' Sell more stock.
-Nin pushing Fortnite CA and CP. 'If your close to online profits why are you potentially helping other companies with Fortnite?' Ditch more stock.
-Reggie on Fox Business constantly saying "momentum". 'You definitely feel things are flat lining if not slowing.' You guessed it, dump more stock.
-MS mentioning future "consoles" and taking input from Jap devs/pubs. Looks like there might be a portable XB on the way. Getting low on shares.
-PS PR says fixing the CP issue with something their customers will accept and understand while helping their business. PS5/Portable? Shares in red.
Investors don't care about 'doing the right thing' or 'good PR' unless they are truly in it for the long haul. Some investors are, but some are not. Other investors like to short the stock and bet against it which can lead to further stock dips. Even if they are shorting it, it's super rare that's it's being done to cripple the company. Usually it's done because they already see weakness and realize the stock is going to drop, and by betting against Nin stock rising, you can use that to profit, if your right that is, because if your wrong you pay for it. It's like legal gambling.
Nin's stock price drop is not the proof that they are 'doomed'. It is just an indicator of how things are going for the company overall at the moment and where it may be headed into the future. Nobody needs to freak out just yet. The stock itself can turn around quite quickly if the right 'stock PR' is eventually presented.
