Soundwave said:
It's selling in line (or somewhat worse) than Nintendo's other ill-fated attempts to find the "casual audience" post-Wii Fit. Nintendo Land, 1,2 Switch, Nintendogs + Cats, Brain Training 3DS (flop), it's just another largely failed attempt on Nintendo's part to create a new system selling "audience expanding" casual title (which usually comes down to just being a mini-game compilation repackaged in the 50th different way ... Labo is mini-games with cardboard crafting ... at what point are you trying to squeeze juice out of a rock? Give it a rest, Nintendo). If they want to look at something that's new and actually successful in a big way, they'd be better served looking at why Splatoon is a big hit and pushing themselves to make more games in that vein. |
Labo's primary audience is children, as well as parents, as opposed to Nintendo's other expanded audience titles which weren't necessarily for kids. For a kids toy released outside the Holiday season, it's doing perfectly fine. Again, you're looking at this from the angle of a standard game release, but Labo is very unique, even from Nintendo's past "Expanded audience" titles, as it's a Toy-Line much like Lego. It's sales will come from the multiple kits that release overtime, and some will be more successful than others. I mean, yes, the Robot Kit isn't doing all that well right now, but it doesn't matter when the Variety Kit is picking up the slack, and combined, they managed to pull over 10k this week, so Labo as a whole is still doing fine at the moment. The real test will be this Holiday season, where Nintendo will have release a new Kit, as well as give it a push as the must have Toy of the season.
