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Soundwave on 16 May 2018
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TheMisterManGuy said:
Soundwave said:

We know they shipped 390k or so of both kits in Japan. 

We know today 4 tracking weeks and post Golden Week, they're at about 201k for both kits. 

That means there's a shit ton (almost 200k worth) of unsold Labo inventory on Japanese store shelves. 

That's not good, especially for a Nintendo release. They are going to have a lot of trouble just selling that initial shipment. It will probably require several months now to sell that remaining half of that initial shipment and quite probably require Japanese retailers to heavily discount it. 

This thing is not displaying legs anywhere close to Brain Training either as you were trying to suggest it would. Not. Even. Close. Brain Training didn't drop under 10k for almost 20 MONTHS, lol. 

Retail works differently in Japan than the US. In Japan, retailers decide how much to order, rather than Nintendo. So while Nintendo shipped 400k for both kits, that could be because retailers wanted to make sure they had enough for GW. Even still, it managed to sell through half of it's shipments in just a few weeks. That's not too bad for a Toy. And again, we have no idea about Nintendo's expectations for Labo. But its still charting quite high on Media Create, and both kits combined still pulled 10k this week, so its still chugging along. 

You can try and wish death upon it all you want, but Labo is preforming just how any normal person expected it to, modest, consistent sales for most of the year, with big holiday bumps.

Retailers ordered that amount I'm sure after conferring with Nintendo and expecting it to be a decent sized hit given what Nintendo told them about it, amount on marketing emphasis they were placing on it, etc. Nintendo is a big partner for them, these decisions are not made in a vacuum. 

It's going to struggle massively to even sell 390k in Japan (its initial shipment). 

You can deny it all you want, but the numbers and weekly drop percentages on this thing are backing up what I'm saying. Titles that have massive legs aren't under 10k in week 4. Even Nintendo Land (again not bundled in Japan) was above 10k a week in Japan through 6 tracking weeks and post holidays, Labo is already collapsing below that. 

Last edited by Soundwave - on 16 May 2018