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Soundwave on 16 May 2018
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TheMisterManGuy said:
Soundwave said:

 

The thing is Labo isn't even really that unique. There's plenty of hardware/build toys/for kid add-ons for the iPad/Android tablets, several of which I could see kids preferring to Labo (I'd take that Hot Wheels set as a kid over Labo any day):

 

 

 

The problem is this type of stuff only works if its an actual blue ocean ... which it isn't and hasn't been for ages. The market is flooded with all type of plastic toys and various other shit from dozens upon dozens of companies trying to get a cut of the massive app industry. 

The so-called "expanded audience" is the most overserved market today, more developers are making free apps for that crowd 24/7 than any other type of game software. 

Let's be honest here, most people have never even heard of these things, and most of them aren't even free (I bet they cost around as much as Labo). Labo is unique in that you can customize and decorate your Toy-Con however you want. And even if it isn't a completely new concept, it is a unique take on the idea. I mean, there were pet sims before Nintendogs, but Nintendogs did it in a unique way. Nintendo has shown time and time again that it's not about what you're doing, its how your doing it.

If we're going to be honest, most people have never heard of Labo or care about it if they have. If you want to be honest. 

And right on cue, this week shows Labo Variety Pack dropping to sub-10k sales on Media Create Japan. A large 70% drop from last week. 

Brain Training didn't drop under 10k for like a year and a half+. I don't think Labo after 4 weeks including Golden Week has even sold through its initial shipment in Japan which is probably even more damning. 

This is no Brain Training, it won't even do 10% of the business in Japan there and probably less worldwide. And there's little to no hardware boost for Switch.

Kirby is going to easily outsell Labo in Japan and Kirby is pretty firmly a B-tier Nintendo property. Nintendo might be in denial about it but Switch is going to have to be driven by more traditional gaming experiences, things like 1,2 Switch and Labo are not really taking off anywhere close to what the DS/Wii-era hits did and that's just the facts. 

Last edited by Soundwave - on 16 May 2018