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Well if we go back to the time when 16GB started to be the base model, 64GB microsd cards cost around the same as a 128 right now. And the difference is around 80 dollars.
Considering that internal memory is more expensive than an sd card, even with manufacter discounts thats still at least 50 quid.
There is also the fact that if ninty used 64GB that would be 10$ more, or in other words, thier profit margins and then some, gone. And ninty does not sell consoles at a loss for good reason (imagine how much worse the wii U flop would have been if they did...)