Kai_Mao said:
But right now, it's not like they're losing money in their handheld/console business, just not profiting enough to be satisfied. At this point, they can't do much with the Wii U and the 3DS is doing all it can to maintain some sort of consistency. This, they're moving towards the NX. What's wrong with having multiple divisions within their business surrounding their core business? Mobile, theme parks, movies, merchandise, amiibo, etc. have a job in exposing the brand while Nintendo continued their console business. Allowing Nintendo to be a multi-media business could serve them well in the long run. I mean, we've seen concerts feat. the Squid Sisters (which did show in Europe just recently) and a Kirby restaurant just recently along with Pokemon Go and Miitomo. Again, we'll see, but Nintendo is also about pride and wanting to integrate hardware with software. That's why they're trying to be aware of how mobile works and how the apps can help others invest in their own hardware. If Sony and Microsoft are multi-media businesses with dedicated hardware, why can't Nintendo be as well (not to their extent but enough to expand their IPs to broader horizons)? |
Here's what people continue to fail to understand - it's not about not losing money at all. It's about maximizing profit. If it is more profitable to pour all of its resources into mobile games and making their games on other platforms, Nintendo will do that. If its more profitable to pour 50% of its resources into mobile games and 50% into classic Nintendo hardware and games, then Nintendo will do just that.
Nintendo will literally do whatever they think will generate the most profit for the company long term. They are beholden to shareholders to do that. Nintendo isn't about pride. It isn't about integrity, or making fun games for good prices that its fan will love., its about making as much money as possible for the company, and that is it.
If someone turns around tomorrow and offers Nintendo $100 Billion for all the Super Mario IP, Nintendo will sell it in a heartbeat.
It's the same reason why Crash Bandicoot is no longer a Sony IP. Sony felt when they sold the IP that it would be more profitable long term to sell the IP than to keep him in their stable. Because money. Nothing more. Nothing less.







