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Ka-pi96 said:
Fully agree with the first one. Apple products are massively overhyped.

No idea what yeezy's are, I've heard of jordans though, but even then only ever when watching American tv programmes. So I think that one might be exclusive to America.

Never heard of beats either. Maybe another America only thing?

Not really. There's been a massive ad campaign that was launched during the 2014 World Cup.
https://www.youtube.com/watch?v=v_i3Lcjli84