What happened to Nintendo's anti loss leading strategy??

[sundin13]

Seece said:

zippy said:
Well it seems Wii U is now selling at profit without the aid of purchasing a unit of software, so hopefully back to profit soon enough.

Link??

Iwata mentioned it in the Q/A portion of the briefing...I'll try to find a link...

here it is: http://www.gonintendo.com/s/227830-nintendo-fy2014-briefing-details-completed

"There is no loss from the hardware any more and more games will be at E3"