After anti-gay and Racist remarks, should Duck Dynasty be cancelled?

[Fusioncode]

Aielyn said:

Fusioncode said:
Would the majority of Duck Dynasty's audience even be offended by what that guy said? I mean their main demographic are conservative gun owners right? And no I'm not saying all conservatives homophobic, I just don't think most of them would care about these remarks.

It's not about the main demographic of the show. It's about the main demographic of the network that makes the show. If continuing to show Duck Dynasty would result in more lost revenue from other shows in their lineup, because of viewers switching off due to the comments, than Duck Dynasty itself makes, then the network is justified in cancelling the show.

Furthermore, it's also about advertising revenue itself. If they have trouble getting companies to advertise during that show, then the show loses its profitability, and thus is cancelled. This can happen because companies who do advertise during the show get hit by boycotts (or even just threats of boycotts), and most companies aren't too bothered about whether their customers are conservative or liberal.

Duck Dynasty is far and away their most popular show. It isn't a simple choice for them to just cancel it considering how much revenue it brings in. A&E will have no problems getting advertisers for a show that pulls ten million viewers per episode.