| Carl2291 said: Title says it all really. The dirty truth, hidden beneath the reports of record revenue. So far, in 2012 the Xbox 360 has shipped 2.5 Million units. This is the lowest first half of a Year total since 2007, where the 360 shipped only 1.2 Million units following the giant overshipping during the Holidays of 2006. Q3 - 1.4 Million This was the lowest Q3 for the 360 since the 07/08 FY. Q4 - 1.1 Million This was the lowest Q4 for the 360 since the 06/07 FY. To show that it's not all bad... Q2 (Holiday Q) was the biggest Xbox Quarter ever. 8.2 Million 360's shipped. The drops following that are alarming though. Surely Microsoft can't be relying on a $99 Subscription model for the Year. Surely. What more can they do this Year? Giant pricecuts are certainly needed. Another look to the future - What can we expect from the next Quarter? The lowest Q1 for the 360 is 1 Million, back in 2006. This was actually the first Q1 for the 360. There is nothing really huge releasing between now and October 1st, so we could be again looking at another Quarter that's the lowest since 2006.
Tldr : Worst FYQ3 since 07/08. Worst FYQ4 since 06/07. Worst 6 Month for in hardware in 5 years. Will Microsoft do something, or will they do a Wii? |
but, at least according to vgchartz numbers, microsoft greatly overshipped last year, so it makes sense that shipments for this year are very low. Sales are just a tad lower than 2008/2009 sales, and higher than 2006/2007 sales during July. While a pricecut would obviously help sales. I don't think its nessessary until the holidays. A temporary pricecut on black friday again, will have a much bigger impact than say a $50 pricecut now, because people will think they are getting a rare deal, that they need to snap up right away or risk missing it. Then they can officially drop the price early next year in preperation for the nextbox launch.
