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Source, it was early 2010. Feb/March of the Quarter was affected. It's why we saw minimal boosts in the West from games like FFXIII and God of War 3.

http://uk.ps3.ign.com/articles/107/1078665p1.html

http://uk.ps3.ign.com/articles/110/1106530p1.html

http://www.thesixthaxis.com/2010/02/15/us-faces-ps3-shortage/

http://news.cnet.com/8301-13506_3-10469583-17.html

http://www.next-gen.biz/news/sony-ps3-shortages-“not-idealâ€Â-as-god-war-iii-launches

More links if you Google "PS3 Shortage" or whatever.

Edit: At least, these are the shortages I was talking about as to why it could possibly (Although unlikely) be up on Q1 of 2010.