| RolStoppable said: Carl, what exactly is that "casual market"? And why does this "casual market" buy just as many games as the "not casual market" on the PS3? So if "casual market" doesn't mean "gamers who buy less games", what does this leave? Is the "casual market" simply the term used for gamers who like games that Carl dislikes? It sure seems like it and the franchises you listed at the end support this conclusion. |
What is the casual market? Wikipedia has a good definition of a "Casual Gamer"...
"Casual gamer" is a loosely defined term used to describe a type of video game player whose time or interest in playing games is limited compared with a hardcore gamer. Casual gamers can conceivably consist of any people who show more than a passing interest in video games, therefore it is difficult to categorize them as a group. For this reason, games which attempt to appeal to the casual player tend to strive for simple rules and ease of game play, the goal being to present a pick-up-and-play experience that people from any age group or skill level could enjoy.
Casual gaming demographics also vary greatly from those of traditional computer games, as the typical casual gamer is older and more predominantly female, with over 74% of those purchasing casual games being women. A recent survey conducted by one of the largest casual game developers shows that more than one in five (20.5%) players of casual games have a physical, mental or developmental disability.
Anyway, i count the "Casual Market" as the market on Wii that consistently buys games like this.
http://www.vgchartz.com/games/game.php?id=7221
http://www.vgchartz.com/games/game.php?id=12985
http://www.vgchartz.com/games/game.php?id=7495
http://www.vgchartz.com/games/game.php?id=17063
http://www.vgchartz.com/games/game.php?id=12745
http://www.vgchartz.com/games/game.php?id=12745
The last one is actually from the "EA Casual Entertainment" brand...
