It's ok.
It shouldn't affect sales that much at all.

Guys let me tell you someting..

Games with GOOD/Awesome box arts usually are shitty games, Games with Decent/Shit Box art usually good games.

It doesn't look at all bad. Unfortunately due to having children in the house I can never buy this game due to its violence. I don't exactly want a child to see someones head being ripped off. I may rent it though if I have the chance.

You know a picture for reference would help....

It's just a close up of an eye. Is there really that much on the boxart to call ugly? The boxart is fine

...

I like the box art of God of War3 and also the ultimate edition. I will place an order of the ultimate edition

Ugly, but this won't affect sales.

American boxart is usually rubbish, but I think SCEA's reputation is preceding it a little here - I mean, if this was the EU box, and the US one had a generic pose with Kratos wielding a blade around loads of enemies, people would be slating it and pouring love over this box instead. So, for once, Sony has given the US a good box, and people are just so used to saying how crap they are. Honestly, it's actually good, I'm as suprised as you.

It could be better, but I'm alright with it.