That's exactly why it is there!

Points all over !!! .. Ouch.. is that a minus two over there ?

Wat?

Do you mean people are only buying it for the Nintendo label? No... that can't be.

As Animal Crossing: New Leaf is reportedly still out of stock at many retailers (Nintendo never learns), it's probable that misinformed customers or people simply desperate to play the series and perhaps catch up meanwhile they wait for the 3DS iteration to be in constant stock, could be buying the DS version.

As for Fantasy Life, this one is probably so supply constrained that it may not be in this wee's chart. Publishers, including Nintendo, are afraid that the 3DS userbase won't buy any single game at all (See Animal Crossing, Fire Emblem, Papar Mario, Fantasy Life, etc)
They lack coherence and are too afraid to cause a bad impression in case they overship, so they undership massively and then lose tens of thousands of sales. Good Job.

Well guess I'm screwed if it catches on like it did in JP.

You're post makes no sense. If it's sold out, that means someone bought it. They keep restocking the game, so that means they want people to keep buying it. There's no conspiracy or marketing trick. A game just simply sold out. 

No one can really control how a game sells or how popular is suddenly becomes. Level 5 sure didn't know Fantasy Life would become a success. Nintendo themselves said they are having problems producing copies rapidly because the cart is specially made.

The only reason the other game would pop up again is sudden interest in the series from people who are otherwise interest in New Leaf or have played New Leaf and want to check out other games within the series. 

How doesn't it make any sense? People cannot buy what is not produced. Nintendo always goes on the conservative route, it's something that has been going on for a long time, and they even admitted this with Fire Emblem's bundle fiasco on the 3DS. Although Animal Crossing will be available on the long run, unlike the Fire Emblem HW Bundle, people will still have to wait weeks to get the game because Nintendo almost always underships.

http://www.siliconera.com/2012/07/03/nintendo-completely-failed-to-anticipate-demand-for-fire-emblem-3ds-bundle/

2 more persons that finally understand.

Like I said, they can't predict how fast something can sell. They can't produce thousands of copies out of the blue. Plus, even though the game was unavailable, it doesn't hurt the consumer because it will be available eventually (not weeks or we'll see constant drops in sales) or Nintendo since the game is still selling in doves (ahead of Wild World at the same time).

Also, did you read the information in the link you provided? Nowhere did it say Nintendo wanted to people not to buy it. The bundle was limited, they even said so themselves. Anybody would know it was limited, Nintendo just didn't expect how quickly it would sell (this also goes with how well Fire Emblem sold itself; third best selling game in the series).

You're telling me they planned on making this bundle with enough copies for everyone to buy? A limited bundle at that? "Iwata apologized, saying that Nintendo completely underestimated the demand for the Fire Emblem: Awakening, adding that, unfortunately, while they wanted to reopen pre-orders for the bundle, doing so would have been in violation of a Japanese law."

Correction: Third best selling game in the series. 

Namco really needs to stop with the psp games.