chubaca said: as far as i know, the attach ratio of 360 is higher. Now, you think that Europe as a whole is comparable to US in terms of income? I don't think so. |
No I am not talking about Europe as a whole the core market in europe which is 95% of all sales is Netherlands Belgium France UK Denmark Italy Austria Switzerland Spain Portugal Irland Norway Germany Finland Luxemburg and Sweden this countrys have together the same Economy like USA.
This numbers are from the world bank: http://siteresources.worldbank.org/DATASTATISTICS/Resources/GNI.pdf
USA: 14.5 Trillion/year
Germany: 3.5 Tln
Uk: 2.8 Tln
France: 2.7 Tln
Italy: 2.1 Tln
Spain: 1.45 Tln
Netherlands: 0.82 Tln
Switzerland: 0.5 Tln
Sweden 0.5 Tln
Belgium: 0.47 Tln
Norway: 0.4 Tln
Austria: 0.38 Tln
Denmark: 0.35 Tln
Finland: 0,25 Tln
Ireland 0.22 Tln
Together 16.35 Tln population: About 370 Million. USA 14.5 Tln Population about 305 Million. The other countrys which are important for videogames have developed economys too. So money is not the limiting factor in the key markets. If there is really a big difference (which is yet to proof then it has something to do with the attitude).
Ofcourse the gaming market in the USA is more developed then in the mainland EU (not counting UK). But this has nothing to do with money its always been like this that the US is one step in front of everyone else in terms of media (except Japan). The reason is because this countrys develop a big part of media which is exported to Europe.Games Consoles Movies Series Music.
Lets take the numbers from love2splooge:
2009 numbers (until now) Software for both HD Consoles is: 100 Millon. Xbox has 56% and PS3 44% of the HD market. If both consoles would move the equal amount of software it would look like this: 56 Million for Xbox and 44 Million for PS3 but the PS3 should have sold 5.5 million units more to move as much software as the Xbox360 (proportional).
And the PS3 had the whole year until september a disadvantage of 8.5 Million Consoles so the Xbox (HD) marketshare was even bigger back then: The difference is not as big as most people think it is. a couple of millions which could be compensated throughout December. After the holidays I will make a thread with a precise calculation.
If you have numbers which show that the US has a significantly bigger Tie ratio for PS3 or Xbox360 I will reconsider my opinion.
I really believe that the PS3 will catch up quickly to the Xbox360. And the strength in Europe is NO disadvantage.