http://www.joystiq.com/2009/11/13/dragon-age-dlc-has-earned-over-1-million/

EA has touted that Dragon Age: Origins has already brought in over $1 million in sales of its launch DLC. G4 reports on CFO Eric Brown's presentation at a recent conference, where the EA exec revealed the figure and reiterated, "The game was designed at the outset to have extensive [paid DLC] at launch, as well through the next 12-plus months of its lifespan."

Dragon Age players should remember to blame developer BioWare and its QA department if they felt obligated to pick up the launch DLC, which expands in-game storage space for items. As shady as that sounds, apparently it wasn't enough to deter significant purchases of the optional content.

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Wow, that's a lot! Hopefully they won't be too obsessed with expensive DLC in the future

I think the question has to be whether this includes the sales of the Deluxe edition which had all the DLC content included through the use of an online code. This isn't really good news for the consumer either way, day 1 DLC is a rip off.

didnt all copies include that stone guy DLC even? so depending on how they are counting, it wouldnt really be surprising