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Forums - Sales - The Official NPD September Thread (5 wks ending Oct 4, 2009, Data in 3 hrs)

Dinomax said:
That's it? 5 weeks recorded sales with a price cut and new system relaunch only got them over the Wii by 30k?

Looks like the tsunami of sales everyone hyped here turned out to be someone jumping in the kiddy pool.

1. The wii also had a price cut

2. This is america, where the PS3 is weakest. (They also are pretty weak in Japan, but at least they're in 2nd place)

3. Troll.



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I hate how neogaf talks about the NPD like if its world wide..



 

mM
Dinomax said:
That's it? 5 weeks recorded sales with a price cut and new system relaunch only got them over the Wii by 30k?

Looks like the tsunami of sales everyone hyped here turned out to be someone jumping in the kiddy pool.

well the WII did get a PRICE cut and was effective for 8 DAYS in the U.S..

the 360 also had a price cut for the majority of the report..



 

mM

NPD vs VGC

Round One, Hardware


PlayStation 2 146.0K vs 118.3K - Result = - 27.7k (Error - 19%)
PlayStation 3 491.8K vs 429.6K - Result = - 63.2 K (Error - 13%)
PSP 190.4K vs 164.3K - Result = - 26.1K (Error - 14%)
Xbox 360 352.6K vs 352.1K - Result = -0.5K (Error 0%)
Wii 462.8K vs 395.7K - Result = - 67.1K (Error - 14%)
Nintendo DS 524.2K vs 637.3 - Result = + 113.1 (Error + 21%)

Round 2, Software


HALO 3: ODST 1.52M vs 1.740 Result = + 220K (Error + 14%)
WII SPORTS RESORT 442.9K vs 526k Result = + 83.1K (Error + 19%)
MADDEN NFL 10 360 289.6K vs 245.8k Result = - 43.8K (Error - 15%)
MARIO & LUIGI: 258.1K vs 186k Result = - 72K (Error - 28%)
THE BEATLES:ROCK BAND* 360 254.0K 344K Result = +90K (Error + 35%)
MADDEN NFL 10 PS3 246.5K vs 200K Result = - 46.5K (Error - 19%)
MARVEL:ULTIMATE ALLIANCE 2 360 236.0K vs 279k = + 43k (Error + 18%)
BATMAN:ARKHAM ASYLUM* PS3 212.5K vs 260K = + 47.5K (Error + 22%)
GUITAR HERO 5* 360 210.8K vs 280K = + 69.2K (Error + 32%)
THE BEATLES:ROCK BAND* WII 208.6K vs 365K = + 156.4K (Error +75%)

The difference is most of the time around 15-20% in hardware and 20-25% in software.



@leo-j

I know, EU has given more to the SLim!
_________

@ANYONE

anyone got YEAR OVER YEAR comparisons?



All hail the KING, Andrespetmonkey

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ANALYSIS BY ANITA FRAZIER NPD ANALYST:

The industry managed a modest increase over September 2008, and generated the second bestselling September on record after 2007 when Halo 3 released and sold over 3 million copies that month.

On a unit sales basis, the industry was flat. The increase in revenues is driven by a rise in average retail prices in all categories with the exception of console hardware in which the average retail price decreased 8% from last September.

Across all categories, the Xbox 360 platform contributed the most to industry unit and dollar sales as sales of 360 hardware, software and accessories comprised 32% of the month's revenues.


All three console manufacturers enjoyed the impact of lower prices on unit sales as the PS3, Wii, and Xbox 360 realized an increase over August of 87%, 33%, and 31% respectively, on an average sales per week basis (keeping in mind September was a 5-week month compared to 4-weeks in August).

Compared to last September, the PS3 was the big winner, more than doubling last year's sales. This portrays a very strong consumer reaction to the price decrease as August and September both realized a lift of more than 70% over the prior month. This is the first month that the PS3 has captured the top spot in console hardware sales.

The best-selling platform overall remained the Nintendo DS which has topped hardware sales for 6 consecutive months.


Halo 3 certainly impacted the industry two years ago (Sep'07) when it was launched, and this year, Halo 3: ODST realized impressive sales making it the 6th best-selling SKU launch of all time. Five of the top 10 software items for the month were on the Xbox 360 platform.

We know all eyes are going to be on the Rock Band and Guitar Hero sales since the music/dance genre has been so closely followed by many this year. Both titles captured a spot in the top 10 for the month and at the item level, across all platforms, The Beatles: Rock Band came in third behind Halo 3: ODST and Madden NFL 10 while Guitar Hero 5 came in fourth. The Beatles: Rock Band achieved this level of success with an average retail price premium of 130% to the average retail price for software overall. The sales of Rock Band and Guitar Hero led the music/dance genre to a 72% dollar sales increase over September 2008.

Madden NFL 10 made up some ground this month. Although when launched in August the game sold 19% fewer units than its predecessor a year prior, with a second month of sales in, that deficit has been reduced to 13%, which bodes very well for the title through the holiday season.


The Wii Motion Plus captured the top spot for accessory sales this month, while Wii Remote Controller was the second best-selling item in terms of units, but generated the most dollar sales in the accessories category. Accessories for the 360 platform accounted for five of the top-10 accessory items for the month.



All hail the KING, Andrespetmonkey

bat-ON said:
NPD vs VGC

Round One, Hardware


PlayStation 2 146.0K vs 118.3K - Result = - 27.7k (Error - 19%)
PlayStation 3 491.8K vs 429.6K - Result = - 63.2 K (Error - 13%)
PSP 190.4K vs 164.3K - Result = - 26.1K (Error - 14%)
Xbox 360 352.6K vs 352.1K - Result = -0.5K (Error 0%)
Wii 462.8K vs 395.7K - Result = - 67.1K (Error - 14%)
Nintendo DS 524.2K vs 637.3 - Result = + 113.1 (Error + 21%)

Round 2, Software


HALO 3: ODST 1.52M vs 1.740 Result = + 220K (Error + 14%)
WII SPORTS RESORT 442.9K vs 526k Result = + 83.1K (Error + 19%)
MADDEN NFL 10 360 289.6K vs 245.8k Result = - 43.8K (Error - 15%)
MARIO & LUIGI: 258.1K vs 186k Result = - 72K (Error - 28%)
THE BEATLES:ROCK BAND* 360 254.0K 344K Result = +90K (Error + 35%)
MADDEN NFL 10 PS3 246.5K vs 200K Result = - 46.5K (Error - 19%)
MARVEL:ULTIMATE ALLIANCE 2 360 236.0K vs 279k = + 43k (Error + 18%)
BATMAN:ARKHAM ASYLUM* PS3 212.5K vs 260K = + 47.5K (Error + 22%)
GUITAR HERO 5* 360 210.8K vs 280K = + 69.2K (Error + 32%)
THE BEATLES:ROCK BAND* WII 208.6K vs 365K = + 156.4K (Error +75%)

The difference is most of the time around 15-20% in hardware and 20-25% in software.

Is that VGC data scaled down to represent just USA?



Yes Aj



 

mM
Aj_habfan said:
bat-ON said:
NPD vs VGC

Round One, Hardware


PlayStation 2 146.0K vs 118.3K - Result = - 27.7k (Error - 19%)
PlayStation 3 491.8K vs 429.6K - Result = - 63.2 K (Error - 13%)
PSP 190.4K vs 164.3K - Result = - 26.1K (Error - 14%)
Xbox 360 352.6K vs 352.1K - Result = -0.5K (Error 0%)
Wii 462.8K vs 395.7K - Result = - 67.1K (Error - 14%)
Nintendo DS 524.2K vs 637.3 - Result = + 113.1 (Error + 21%)

Round 2, Software


HALO 3: ODST 1.52M vs 1.740 Result = + 220K (Error + 14%)
WII SPORTS RESORT 442.9K vs 526k Result = + 83.1K (Error + 19%)
MADDEN NFL 10 360 289.6K vs 245.8k Result = - 43.8K (Error - 15%)
MARIO & LUIGI: 258.1K vs 186k Result = - 72K (Error - 28%)
THE BEATLES:ROCK BAND* 360 254.0K 344K Result = +90K (Error + 35%)
MADDEN NFL 10 PS3 246.5K vs 200K Result = - 46.5K (Error - 19%)
MARVEL:ULTIMATE ALLIANCE 2 360 236.0K vs 279k = + 43k (Error + 18%)
BATMAN:ARKHAM ASYLUM* PS3 212.5K vs 260K = + 47.5K (Error + 22%)
GUITAR HERO 5* 360 210.8K vs 280K = + 69.2K (Error + 32%)
THE BEATLES:ROCK BAND* WII 208.6K vs 365K = + 156.4K (Error +75%)

The difference is most of the time around 15-20% in hardware and 20-25% in software.

Is that VGC data scaled down to represent just USA?

no it isn;t



All hail the KING, Andrespetmonkey

I thought this was supposed to be the PS2's last year? Yet it sold 146,000 units in the U.S alone for the month



 

mM