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Forums - Sales - Is the Sony marketing machine (of games) broken...

kowenicki said:

@munkeh

but the multiplat shooters sell gangbusters... the exclusive ones dont... that has nothing to do with demographics and everything to do with market awareness.

? Resistance 2 sold 1.6m, KZ 2 has sold 1.7m, which certainly aren't bad. However the CoD games sell incredible because Modern Warfare was amazing, most other shooters have not sold that great. Other than CoD, I don't get what shooters you are referring to as selling gangbusters. RSV 2 sold 1.11m on PS3 and 2.04 on 360.



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Steroid said:
kowenicki said:
Steroid said:
Resistance 2 is better then Killzone 2 so why are you shitting on it again?


what?  where am i shitting on anything...  dont be so sensitive.

Why don't you look at your Avatar if you want to talk about exclusives that don't sell.

A. Resistance 2 was terrible. Very linear single player game, an easily eclipsed multiplayer. R2 could have very well been the death of a franchise.

B. This thread is about Sony. Any FYI, 360 exclusives, the big ones, don't have any trouble selling. The PS3's major exclusives don't sell as much as the AA semi-exclusive 360 titles.

Maybe he should make his avatar Halo 3.

As for the OP, obviously marketing is part of it, but also the Sony fanbase is much more diverse. It has a lot of jrpg fans, who might not like shooters or open world games. Sony just throws a lot of good games out there, to see what sticks. Nintendo and Microsoft make 1st and 2nd party games to appeal to their userbase, and thus, they sell shitloads. Sony games don't sell shitloads. They don't sell many loads at all, as a matter of fact.

It is a truth that many would deny, yet still a fact in the end.

Now, anyone could spin the numbers. Maybe try to factor in userbase, or count all of Sony's exclusive games, and not count exclusives on the 360 because they got PC ports, or some such nonsense(not counting Halo 3, Gears, ect). You could make it appear that PS3 owners almost buy as much exclusive software as 360 owners, with spin and lies. They don't. The biggest games sell better on the 360. That is the truth we are dealing with here. It's either Sony's fault, or the fans fault. Honestly, it's a little bit of both.



I don't need your console war.
It feeds the rich while it buries the poor.
You're power hungry, spinnin' stories, and bein' graphics whores.
I don't need your console war.

NO NO, NO NO NO.

The answer is NA

The PS3 is considered a failure here, a huge one. Most gamers bought the 360 and are the same people who buy games on a regular basis. While there is 8 million users, i doubt half of them buy that many games a year.

Now check the Xbox's games number in NA compared to other territories. I still don't know why when games are multiplat, ps3 fans buy them though. It's just weird to me.



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11/20/09 04:25 makingmusic476 Warning Other (Your avatar is borderline NSFW. Please keep it for as long as possible.)
psrock said:
The answer is NA

The PS3 is considered a failure here, a huge one. Most gamers bought the 360 and are the same people who buy games on a regular basis. While there is 8 million users, i doubt half of them buy that many games a year.

Now check the Xbox's games number in NA compared to other territories. I still don't know why when games are multiplat, ps3 fans buy them though. It's just weird to me.

Me too, lol. It is very strange. PS3 fans hate exclusives, I guess, or they just hate Sony marketing.



I don't need your console war.
It feeds the rich while it buries the poor.
You're power hungry, spinnin' stories, and bein' graphics whores.
I don't need your console war.

NO NO, NO NO NO.

sony needs to start marketing their games here in europe

i didnt see one infamous or killzone 2 ad heren in germany but plenty of buzz (wtf)



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Mendicate Bias said:
Steroid said:

I would lose? I cannot lose I own all 3 consoles this gen feel free to bow.

 

As for the answer to your question it's quite obvious is it not? Halo 3 for example MS spent 50 milliion on advertising alone.

More Money= More ads I thought this was a simple concept.

 

Halo 3 only had a $10 million advertising campaign, don't throw around ridiculous numbers without proof.

http://games.slashdot.org/article.pl?sid=07/09/12/1912212

Also in regards to your other comment about Lost Odyssey, there have been no jrpg's this generation that have surpassed it in sales and there probably won't be any until the release of Final Fantasy so please try to stop trolling.

Finally in regards to the OP I think to answer this question we have to look back at the previous generation. Even with the Playstation 2 the only exclusives that really sold phenomenal amounts for Sony were MGS, GT and Final Fantasy. The rest of Sony's games had good sales but nothing indicitive of the massive userbase lead they had for last generation. On the other hand even with a much smaller userbase MS was able to take a series like Halo and have it sell far better than any PS3 eclusive to date. Now in this current generation with MS having the userbase advantage this sales trend has become exponentially greater. With Final Fantasy now a multi-plat I think the only game Sony has capable of doing extraordinary numbers is GT5 barring the release of a new IP that captures gamers attentions on the same level as Halo:CE. I'm not sure why this is the case, maybe the type of people Sony attracts to its console are people that are more content with owning a single game or are more interested in the technical aspects of the console and not the gaming aspect?

This leads me to wonder, if Killzone 2 had been release for the 360 how well would it have sold?

Just a quick point, the top selling jRPG in Japan is White Knight Chronicles, with 350k, so when that is released WW it will likely eclipse LO...

I agree with your point that Sony just has loads of different franchises in every single genre, which generally only get to around 3m. The problem has been the loss of exclusivity of Final Fantasy XIII, meaing that you do not get all jRPG fans coming to the console, and GTA IV, which would have moved many more PS3s. According to VGC, last generation, aside from Gran Turismo, the top selling SCE published PS2 game was Eye Toy play at 3.86m. So with FF and GTA gone MP, many other good selling 3rd party exclusives are lost, and Sony has yet to find a franchise to make up for this.



@Bias

http://en.wikipedia.org/wiki/Marketing_for_Halo_3

Halo 3 had a 40 million marketing campaign. Don't know where you pulled that random blog from but obviously you did some digging to find it.

So here's the misconception: That 360 is flop proof. *Looks at Too Human and Ninja Blade*

Now if I said Little Big Planet had sold more then double what LO sold that would be a fact. Nobody is taking anything away from Gears or Halo but trying to rag on PS3 exclusives that have "only" sold 2 million? There are exclusive games on all 3 consoles that have sold much less.



Gilgamesh said:

Marketing can't have much to do with the low sales sinse I've seen A LOT of KZ2, Resistance 2 and I'm still constantly seeing Infamous commercials.

In virginia- i've never seen a sony exclusive commerical on tv- ever. None of my friends have either. Only wii games get commercials it seems.

on a side note- i saw a ghost busters commercial- but that too was a wii related commercial.

 



I still see Infamous commercials on TV



Steroid said:
@Bias

http://en.wikipedia.org/wiki/Marketing_for_Halo_3

Halo 3 had a 40 million marketing campaign. Don't know where you pulled that random blog from but obviously you did some digging to find it.

So here's the misconception: That 360 is flop proof. *Looks at Too Human and Ninja Blade*

Now if I said Little Big Planet had sold more then double what LO sold that would be a fact. Nobody is taking anything away from Gears or Halo but trying to rag on PS3 exclusives that have "only" sold 2 million? There are exclusive games on all 3 consoles that have sold much less.

Even though your banned for doing exactly what I called you out on I will reply anyways.

Just do a simple google search and you will see multiple sites have the budget at $10 million, that was simply the first link. Hell even MS publicly announced the 10 million dollar budget so I don't see where your trying to go with this. The fact that that piece of information is not referenced on wikipedia shows it was written by an uninformed person.

Secondly no one said the 360 is flop proof, this entire argument has been why is the 360 able to sell its high caliber exclusives at a much higher amount and rate than equivelant PS3 titles. This isn't debatable, the numbers are there for everyone to see. You took a speculative thread and tried to turn it into a flame war and for that you got what you deserved.

Not that you can reply to this but I thought I would educate you a little nonetheless.



                                           

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