All these forecasts rely on one thing. The current generation of consoles having exceptionally long life spans which is not a given. They are also premised on a new arrival being exceptionally higher then the previous system in a line. However Nintendo has proven by starting at the low end of cost has enormous benefits. Does anyone realistically expect the next generation of consoles to cost over $300? We saw how well that worked for Microsoft this generation, and more specifically for the PS3. High prices drive down sales.
I think it is realistic to expect consoles to be traded out every five years, and more to the point that they will start at lower prices to entice early adoption. Rather then trying to string it out ten years, and starting out a price beyond the purchasing power of the majority of consumers.
I expect Microsoft to launch a new console in 2010. I also suspect that the other two players would match the launch year depending on the launch price of that system. Microsoft having a console three or four times stronger then the PS3 with a price just north of $200 could do massive damage to the other two.
The rules are changing, and if new consoles are starting out at competitive prices out of the gate with a magnitude of more power. Then the obvious question is how long of a tail can any console actually have. This current generation as I see it will be long over before the likes of 2015.
The assumption that the parties are going to align launches is a faulty one. The notion that they are going to lumber on for ample milking is also ridiculous. This is not a two horse race anymore. There is ample incentive to beet the others to the starting line, and more to the point there is ample reason to one up each other in technology, and to maintain a marginal price. This free coasting mindset is not going to fly this generation, or the next for that matter.








