I don't know. people were thinking sony was gonna lose more than 500million for oct - dec. thats a 500million dollar swing that i doubt ps2 made up for. also sony was losing 13 cents per dollar for every item sold in dec which means they lost 52 dollars on every ps3 sold in dec just because the weak yen. 52 x 820,000 = how much they lost on the ps3 just due to weak yen in dec(46,600,000). this doesnt account for money they lost on psp, ps2, sw, accessories, 500 dollar ps3, europe, ect ect . last quarter could have been much rosier for Sony if the yen stabilized (which looks like it has been for a while)

The RSX and The Cell will be shrunk to 45 nm hopefully by the summer, that should make everything much more cheaper in the PS3 and possibly a Slim PS3.

the PS3 is selling ok. they are all ready loseing money on the console.
if they droped the price and lost more money they would be in trouble
makeing money is the name of the game and not who is in 1 or 2 place

Well that was time well spent.

I agree with you there, with all the blatant comments Sony has made this generation by slandering the competition.

OT: We all know that if Sony were to lower the price of the PS3, it would hurt them more and they could pull out of the gaming business. It's also spelt zillions, by the way

recession almost makes a PS# price drop impossible, I forsee, price INCREASE for PS3 but less manufacturing, maybe 50$ more, yes I know a step in the wrong direction but these are thoguh times.

already realized

sony should be breaking even by now but that 400$ price, i don't except a price cut until september.

you guys do realize Sony practically lost $75,400,000 just in the month of dec. just in America because of the strong yen. something that is (hopefully) in the past (this figure does not include SW or accessories). They also cut cost by shrinking the chips. i think they are in shape to cut price right now but want to gain some profits first.

It just like Ninty last gen. Gamecube 3rd place in sales but still end up with some profit. Microsoft may win 2nd place but they lose more than 6 billion. Sony probably want PS3 end by having some profit, so they still has some money to invest for next gen console.

Actually it was Sony fault for using BR in PS3. If they use DVD9 Sony probably far ahead now. Launch PS3 with just $399 (same as X360) will kill X360 instantly and left Wii behind. All high profile games will remain exclusive. Blu-Ray is good but not for gaming. The only advantage BR has is more space. Disadvantage ? A lot. Harder, longer and more expensive to develop games cause 3rd party dev went multiplat or X360 exclusive, very expensive tech.