nice work from Bioshock. I wonder what would happen if Nintendo had released Metroid Prime in Europe/Australia at the same time as in USA?

Being a complete FPS noob, I was interested too and visited a friend to play Bioshock for a few hours. But in the end, I was very disappointed: The atmosphere and story and graphics are fantastic, but the gameplay... in the end, it's, well, a shooter.

I was hoping for some sort of action-adventure game, cause the artwork and setting reminded me of "Grim Fandango" or "The Dig" (good times!). But as it is, it's much too violent and sterotypical for my taste. 

No bash, just my opinion, since you were talking about Bioshock appealing to non-FPS gamers.

Good to see that two of the consoles seem to be hitting their stride with their line up of games this season. By Christmas they 360 and Wii will both have a strong enough game library to really tempt a wide audience.

Well, it helps if you like shooters in the case of the 360.

More good news for bioshock, HD gaming is the way to go :)

Yeah, but in many places around Europe it's more like Buzz and Singstar week after week, going for years now, even today. Buzz, Sony Portugal basically paid to have it played on a talk show on TV, multiple times too (first the Music Quiz, then the Big, then the Sports - I'm surprised they didn't get little children to play the kid's ones, but maybe they did early sunday mornings or something). They do the only gaming advertising in Portugal, BTW. Singstar also has a gazillion versions, international and national, this and that. But americans are so clueless about these games they thought "Scene It?" was novel at E3 ("did you see that controler thing!? uaaau!", hehe).

So... who's ruining gaming now, with all their 40+million units sold in PAL and stuff? 

Uh, no. I didn't see anyone do anything except groan after seeing that Scene It controller.

 Since the PS3 was the only console with a flop game, I think that assumption is a bit premature.