The White Spaces Coalition consists of eight large technology companies that plan to deliver high speed broadband internet access beginning in February 2009 to United States consumers via existing 'white space' in unused television frequencies between 54-698 MHz (TV Channels 2-51). The coalition expects speeds of 10 Mbyte/s and above, and 50 to 100 Mbyte/s for white space short-range networking.[1] The group includes Microsoft, Google, Dell, HP, Intel, Philips, Earthlink, and Samsung Electro-Mechanics.
I suspect the problem of rural customers has been solved with the switch over to digitial television. 
http://en.wikipedia.org/wiki/White_Spaces_Coalition
Tease.








