People shouldn't trust scores plublished under an embargo. Instead they should take a look at the reviews and read between the lines. Despite giving a 9/10 Eurogamer doesn't seem very hyped about the game.

Read these excerps :

GRAPHICS

"The internet will no doubt rage for weeks as to whether Killzone 2 is the best-looking console game evah, but it's fair to say that if there's a list, it's going to be near the top."

GAMEPLAY

"It swiftly becomes apparent that Killzone 2 isn't going to be pushing beyond the boundaries of its genre."

SCENARIO

"All could have been drawn from any shooter of the last five years, and it's only the mixture of convincing animation and above-average voice acting that brings them [the caracters] to life. The script certainly doesn't help much, since most of it seems to consist of people barking "F*** dis shit!" and "Go! Go!" over and over."

"The revival system also makes a mockery of a later plot development, which I won't spoil. Suffice to say that anyone who wondered why Cloud didn't just use a Phoenix Down on Aeris will face a similar clash between the needs of the story and the mechanics of the gameplay."

MULTIPLAYER

It's really only once you've unlocked these options that the multiplayer comes to life, feeling narrow in scope at first but offering enviable depth in the long term.

CONCLUSION

Taken as a whole, Killzone 2 doesn't initially seem to offer enough to justify the superlatives that have been dutifully set aside by the PS3 faithful. Despite the often-stunning graphics, it's often derivative of other titles and doesn't - on the surface - seem to have much that distinguishes it from the herd.

It's deceptive though. This is a methodical shooter that makes few concessions to those not already interested in its single-minded approach to cover-based military action. I've compared it to Rainbow Six in the past, but it also calls to mind F.E.A.R, another tough tactical effort that was often misunderstood by those expecting a frag-happy spook hunt. Killzone 2 is a taut and muscular game, a shooter that gives back more than you put in, provided you have the intestinal fortitude. It may take its time revealing its true depths and pleasures, but the journey is well worth taking. Between Killzone 2's unforgiving grit and Resistance 2's alien-bursting excess, the PS3 finally has both ends of the shooter spectrum covered in grand style.

I don't remember Haze being hyped beyond belief. Or even MS2 or R&C. Looks like the hype in this case was justified though, eh?

You have no idea what the budget for the game is. Why is that point even being brought up?

Overall, it sounds like you just couldn't keep the bitterness from your post.

I'll give you credit for recognizing it as a great game.

But... the 360 is out for more than 3 years and also has 3 exclusive AAA's. GoW 2, Halo 3, Forza 2.

Actually, it reads like most of their reviews: measured, well-reasoned, honest about the reviewer's biases and forthcoming about his point of view.

It seems to me that you want it to be a spittle-flecked, foaming-at-the-mouth, 'it's the greatest thing ever'-type review before being willing to concede that the score is justified by the accompanying text when, in actuality, explicit levelheadedness and sober appraisal is their hallmark and is why a large number of people put a great deal of stock in their reviews (and I don't say this as a deranged Sony fanboy--I won't be buying the game--but as a fan of Eurogamer's brand of careful critique).

 I don't want to derail this any further so this will be my last reply here

Gears
Gears 2
Halo 3
Braid
Mass Effect
Ghost Recon
Geo Wars 2
Forza 2
Left 4 Dead

Not to mention the extra year of exclusivity of Bioshock, the GTA IV expansion, and Fallout 3 DLC... The 360 has seen its fair share of AAA material (PC games and XBLA games included!!)

Enjoy Killzone 2!

Oh and buy it!!!! Seriously!!  or will be the first to create threads about the poor sales of another PS3 exclusive...