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Forums - Sony - lesson 4 Sony: Sega launches Yakuza3 marketing campaign of epic proportion

KBG29 on 25 January 2009

I have given up hope for Sony ever getting things together. The whole company is a big mess that no one can ever fix. To many egos, and idiots to ever reach the levels they are capable of. There are so many ways to be raking in profits from PS3 that any 10 year old could run the buisness and make it a stock holder dream. Just imagine if they would have taken they time to properly market and release Resistance 2, Motorstorm: Pacific Rift, and Little Big Planet. Each of those titlees could have sold 3 - 4M the last 2 months of 2008, but Sony sent them all out to die. Sure they put commercials on TV, and marketed tons online, but again, they did it in ways that no one without a huge love affair with PS3 is going to have any clue whats going on.



Stop hate, let others live the life they were given. Everyone has their problems, and no one should have to feel ashamed for the way they were born. Be proud of who you are, encourage others to be proud of themselves. Learn, research, absorb everything around you. Nothing is meaningless, a purpose is placed on everything no matter how you perceive it. Discover how to love, and share that love with everything that you encounter. Help make existence a beautiful thing.

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10/03/2010 

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XxXProphecyXxX on 26 January 2009

@ KGB- I never saw any Resistance 2 ads.=(



Onyxmeth on 26 January 2009
CGI-Quality said:
@ KBG

Wait, wait....did you just completely give up on Sony?

I think he's just giving up on their ability to run the company. It's hard to think any differently lately.

 



Tag: Became a freaking mod and a complete douche, coincidentally, at the same time.



O-D-C on 26 January 2009

^ I saw way too many



c0rd on 26 January 2009

I suggest holding your hopes back a bit for the sales on this game.

While it's true the series has sold near MGS levels, the buying habits have been different. Just look at the last PS2 iterations - Yakuza 2 opened at 285k, with 750k LTD, while MGS3 opened at 494k, 850k LTD. We're not completely sure if the entire Yakuza audience is on the PS3. Not sure if the Yakuza fans are as hardcore as the MGS ones (I don't know much about the series).

Well, for this reason I'm expecting anywhere between 380-480k. I'd take a bet against 500k, I think...



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outlawauron on 26 January 2009
c0rd said:

I suggest holding your hopes back a bit for the sales on this game.

While it's true the series has sold near MGS levels, the buying habits have been different. Just look at the last PS2 iterations - Yakuza 2 opened at 285k, with 750k LTD, while MGS3 opened at 494k, 850k LTD. We're not completely sure if the entire Yakuza audience is on the PS3. Not sure if the Yakuza fans are as hardcore as the MGS ones (I don't know much about the series).

Well, for this reason I'm expecting anywhere between 380-480k. I'd take a bet against 500k, I think...

The Yakuza series usually sells 300-400k and then the cheaper re-release usually pushes the game to 600-700k.

Yakuza: Kenzan! cheaper version was just released and it seems to be quite undertracked based off of Media Create.



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Zlejedi on 26 January 2009

Sony could help by paying for localisation in western markets for example. That title would certainly get a lot of good press coverage from media.



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Noobie on 26 January 2009
outlawauron said:
c0rd said:

I suggest holding your hopes back a bit for the sales on this game.

While it's true the series has sold near MGS levels, the buying habits have been different. Just look at the last PS2 iterations - Yakuza 2 opened at 285k, with 750k LTD, while MGS3 opened at 494k, 850k LTD. We're not completely sure if the entire Yakuza audience is on the PS3. Not sure if the Yakuza fans are as hardcore as the MGS ones (I don't know much about the series).

Well, for this reason I'm expecting anywhere between 380-480k. I'd take a bet against 500k, I think...

The Yakuza series usually sells 300-400k and then the cheaper re-release usually pushes the game to 600-700k.

Yakuza: Kenzan! cheaper version was just released and it seems to be quite undertracked based off of Media Create.

Wot are the media create sales for Yakuza: Kenzan??

 



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darthdevidem01 on 26 January 2009

@noobie

Yakuza Kenzan has been at 40 in MC & famitsu last weeek

while it was at 96 in vg chartz

so it has been undertracked considerably



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c0rd on 26 January 2009

Doesn't MC / Famitsu give numbers? I didn't know there was a cheaper version.

Kinda strange how the game (sorta) lives off legs. I mean, nearly half the sales come from the cheap version?