I took the minimum number of people who downloaded the DLC (I have 50/53 achievements on my gamercard.net and 1039 people have 51,52,or 53 achievements on Fable 2 which means they would have had to have DL the DLC)

Bare in mind 1000 is the minimum

So I did the math and lets say all those points spent on the DLC were from the US (Probably the cheapest place to get points)

so yeah it comes out at $10,000 so far.

5000MP = $62.50

I'm pretty sure more people have downloaded the DLC so about how many downloaded (of revenue) does the DLC have to make to become profitable?

Lionhead is a wholly owned company by Microsoft. They don't worry abou profits and losses like other company's. They worry stricktly about providing great original content to halp sell consolels. Everything is placed under Microsoft EDD.

Thanks Tacoboy I feel so much more enlightened. I really want to know so I can get a Ballpark figure and use it against other games that have DLC.

I thought the DLC was free?

one peice is free, one is 800 MS points.

Yeah but isn't that just a premium theme?

Well if only 5% of the people who bought the game (2.38 million) end up buying DLC, that'd be 119,000 units. At $10 a pop, that's 1.19 million dollars.

And that ought to cover it easily, I'd say.

The engine is built, the marketing is done, there's no manufacturing costs - I'd say DLC is relatively cheap compared to games. For something the size/scope of Knothole Island? 100k? 150k?

Remember that studies show DLC helps push more game sales as well to a slight degree, so that's profit too.

No premium content.

The free download is were you get the gifts and potions.

the paid download is to go to the island, play the missions and get the achievements < not free.

Excellent! yeah i can't imagin it costing them too much to develope. Be nice if Microsoft or Lionhead post some concrete numbers later down the road.

I will not judge Fable 2 DLC because IIRC they had some problems finishing the game, but it saddens me to think that guys like Bethesda made really easy money with Horse Armor just by NOT ADDING it to the game (and we don't know when it was REMOVED stuff too), while we have people like Criterion (EA huh) putting out a lot of stuff for free.