a better idea is that they could attach unlockable items as prt of thier gamerscore, ie for completing halo 3, you could have a spartan helmet or something similar

Who cares?? This is so irrelevant it almost doesn't matter...

no problem

That would be a good idea. 

It's been almost 30 minutes since you posted it which means that by now Microsoft has... seen it, stolen it, copyrighted it, and prepared a prior art lawsuit against you if you ever mention it again.  

M$.

wat kinda idiot would pay for avatars!?!?
dat is just stupid!!!!

Wasn't that in the article?

"Developers such as Bethesda have already expressed interest in including unlockable Avatar accessories with their games."

Anyways, it's not surprsing.  Don't they already charge for gamer pics and themes?  I just don't buy them.

I pity the fool who would buy such things.

People paid for particular gamerpics they wanted. People will pay for things for their avatar. it makes them feel special and unique.

Ms has already talked about linking achivments to items of clothing for your avatar. You also forgot to put in your article how ms will have a huge range of custom options for your avatar for free when it launches lol. Way to go and just post the negative but no supprise there with you.