I noticed this morning that PlayStation consoles are $75 off at Target, in the US. It does not appear to apply to PS5 Pro. But it does apply to both of the slim models.  So, that brings the disc version down to $425, and the diskless to $375. Also, if you have a Target Red Card, there's another 5% savings right there. So you can get these things down close to $400 for the disc version, or around $360 for the discless.

I'm how long the sale lasts. But, Target often changes sales on a daily basis during the holiday period. So, if you're interested, I'd jump on it right away. 

Trying to sell off stock likely and to entice people to get into the PS5 specific ecosystem.

That was the Black Friday deal. I wonder if they have a lot of stock and had to put it on sale again to get rid of it. Sony has a history even last year of overstocking their consoles for the holidays.
Of course if you're looking to get a PS5 now is the best time until next year when there will be a better sale.

I wonder what's up? My guess is systems aren't moving too hot this holiday season...2024 hasn't been a particularly interesting year for casual consumers.