They're high-energy attention grabbers targeting kids, parents of kids, and the casual market in general. Not especially amusing, but they do get your notice and communicate the product. Should be pretty effective for the kind of customers you want to get with TV advertising.
The core market like us has already watched a half-hour's worth of gameplay footage on Gametrailers and IGN, after all. :P
"The worst part about these reviews is they are [subjective]--and their scores often depend on how drunk you got the media at a Street Fighter event." — Mona Hamilton, Capcom Senior VP of Marketing
*Image indefinitely borrowed from BrainBoxLtd without his consent.
These kind of commercials annoy the hell out of me. I hate Nintendo's advertising department. It's either non-existent(Metroid) or really unclassy(Kart).
| ssj12 said: WTF WAS NINTENDO THINKING? I know that the game really doesnt need advertising but why does it need some car dealer guy acting like its the greatest car on his lot? its retarded the voice he is using. worst ad ever |
No, the PS3 launch commercials were the worse ads ever. At least people know this is a video game. Lol.
The commercial is quirky and fun, not great, couldn't say if its bad, but the Wii hasn't exactly had stellar TV placements up until this point anyway.
And peoeple wanted them to get rid of the "Wii would like to play"....
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