Looks like Microsoft just completely distanced Game Pass from the Xbox brand. Xbox Game Pass for PC always did sound a bit stupid as a pc is not an Xbox, but does this mean we could be seeing GP on the Switch and ps5 as well?
Personally, I think they are looking past next gen and towards a market where we'll all be gaming in the Cloud. I don't think they believe they have the content to become the Netflix of gaming, though. They are probably way more interested in Azure becoming the backbone of the gaming streaming industry. A bit like how Amazon is making a fortune from providing the streaming platform for companies like Netflix, right now.
The company is rebranding Xbox Game Pass to simply Game Pass. This move distances the companies Game Pass subscription from being explicitly tied to its gaming console. The company is also changing Xbox Game Pass for PC to simply Game Pass for PC.
While this is a minor update, this may be the start of a bigger transition for Microsoft. The company recently removed Xbox Live pre-paid cards for 12 months from its website and many, myself included, believe that this is the start of phasing out Xbox Live Gold.