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Forums - Nintendo Discussion - 3 reasons that made Nintendo Switch a succes

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Will Switch sell over 100m?

Yes 54 78.26%
 
I don't think so 3 4.35%
 
I like cookies 12 17.39%
 
Total:69

As I interpret them:

1 - A very unique concept that catches peoples eye. Especially the modular nature of the system is what made it so appealing. Hell, even the neon colours have been so great at give it that uniqueness that definitely helped it get noticed in the mainstream arena.

2 - A brand change. Nintendo put some effort in changing their image by the ways of marketing, house styles, online policies and restructuring. I think that coincided well.

3 - The best launch game ever, which is BotW. Nothing more needs to be said.

4 - A whole year of quality releases almost every month, topped off with an amazing Mario game.

5 - Combining strengths of handheld gaming and home console gaming. Thus having also unified games output.

All these things just gave it a really good boost and momentum has been going since then. Also, the incredible amount of fake hate on the January presentation and attempts to ridicule it just made it all the more popular.



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Games and good marketing are both correct awnsers. Also, it helps that Switch has the best value proposition of any Nintendo product in more than a decade.
As a customer you'll get one product that is both an high-end handheld and a competent home console to play the latest Nintendo games. You have basic couch multiplayer right in the box and a great catalougue of games to play with friends. You have access to a great selection of indie games playable on the go, as a plus you'll even get to play some PS/XB multiplatform titles with some minor drawbacks.

Last edited by freebs2 - on 11 January 2020

Slownenberg said:

I don't think marketing is that big a reason. Nintendo commercials and the like have never been a big seller of the systems. Word of mouth is what sells Nintendo. Wii had that, Switch has that. A friend has Switch, other people play it, and are like oh I gotta have that, and word spreads. Switch's marketing is baked into the fact that its got the awesome hybrid design and got must-have versions of the great Nintendo games everyone loves.

The Wii had marketing everywhere even in famous magazines so of course it managed to outsell both PS3 and 360. Word of mouth helps but it did nothing for the WiiU.

The reason why your attempts at an analysis fail is because you already struggle to determine that the Wii U was a bad console. And yes, the Dreamcast was bad, the GameCube was ultimately bad too and of course the Vita was terrible.

Nintendo put out a Wii vs. Wii U comparison sheet because they couldn't believe that the Wii U was perceived as inferior to the Wii.

A great argument in favor of AAA third party games you have there. "Nintendo fans very much want AAA third party games, it's just that there's no proof for it."

Indies don't need a more powerful Switch, so your closing paragraph in your original post can only refer to AAA third party games. Nintendo doesn't need AAA third party support and there hasn't been anything essential that has changed since the NES days.

My definition of a bad console is a console that doesn't work properly as it's supposed to and as it was advertised. The WiiU works, the off-TV gaming works, has quality games and i had some good times with it. Is it underpowered? Yes. Could it have been a better console? Definitely. Is it trash? Nope. Your definition of bad is, "well if it didn't sell enough units it sucks!" Yeah some good reasoning there.

Nope, Nintendo put that comparison out because people were still confused whether WiiU is a ad-on for the Wii or not.

"Everything i say is what matters, i don't care about facts nor any kind of reasoning cause my opinion is all that matters!" That's basically what you're saying the whole time. BTW if you are a Nintendo fan you would know that fans have been complaining about no 3rd party support on Nintendo consoles ever since the N64 days, you would know this unless you were born yesterday.

If Nintendo wants to compete with Sony and MS, like they should, then yes they do need a beefier iteration of Switch. Do i need to remind you that we are not in 1985 anymore when Nintendo had a complete monopoly on the gaming industry and there was virtually no competition? It seems to me like you want the Switch to be another WiiU where it suffers of multiple months long droughts until the next first party game releases. I'll say it again, Nintendo needs 3rd party games, Nintendo got away with the Wii but it didn't work out for the WiiU, nor the GC and N64. Where the hell were you during the WiiU days? Switch getting more 3rd party support is a good thing and one that Nintendo needs to keep sales growing.

javi741 said:

3.Marketing- The Wii U's marketing was completely garbage, a good portion of people still don't know that the Wii U exists or is a controller add-on for the original Wii. The name didn't sound like a whole new next gen system, it sounded more like an Add-On and too many of the advertisements focused on the gamepad controller rather than the console making people very confused to what it was. Even for the few who did know what a Wii U was, the advertisements made it seems like a children and casual family system, when casual families moved onto smartphones and tablets and children were in the very small minority of gamers worldwide. making the Wii U appeal to very few gamers. However, Nintendo's marketing all changed with the Switch, they removed the cancerous Wii name from the Switch which let consumers know this was an entirely new system from Nintendo and the advertisements made the Switch's concept clear that it was a console you can happen to play on the go anywhere in a multitude of ways. And Nintendo started finally marketing to adults in their commericials, making the Switch's image seem more accepted by the adult crowd, which is the majority of gamers right now.


5.3rd Party Support- It's clear that since the SNES, Nintendo has struggled to gain 3rd Party Support on their home consoles for a variety of reasons. However,now with the Switch, you could argue that this may be Nintendo's best 3rd Party console since the SNES. We're seeing 3rd Party Games that you wouldn't ever imagine would see the light of day on an underpowered Nintendo system, such as the Witcher 3, MK11, Outer Worlds, Doom, ECT...And unlike other Nintendo systems where 3rd party games would struggle to sell due to the market. 3rd party games are selling well on the Switch since the Switch has the added benefit of playing full 3rd party console games on the go. As a result of this 3rd party support, many non Nintendo gamers are purchasing a Switch to play their favorite 3rd party game anywhere. Also Switch is full of exclsuive Indie and JRPG games you can't find anywhere else, also helping the Switch's 3rd party lineup.

Exactly, Nintendo has finally learned that most gamers today are grown ups and while they do like Nintendo games they also want to try out different games without the need of buying another console. Making the Switch portable and capable of playing other 3rd party games on the go is a good reason the buy 3rd party games on Switch.

And yeah 3rd party games are important the SNES was indeed the last Nintendo to enjoy major 3rd party support and now Switch will hopefully bring this back to Nintendo systems.

Last edited by Snoorlax - on 11 January 2020

Everything was fine except reason two the core audience was why the Wii U flopped because that's who they aimed for the NS is back to aiming at a broad audience again.



Considering the Switch brand now includes both home and portable consoles it would be pretty embarassing if it turned out to not be successful.



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RolStoppable said:

Your definition of a bad console doesn't allow for a proper analysis. You keep acting as if you had reasonable arguments and everyone else is a lunatic, so you should do some serious self-evaluation.

Apparently you need to be reminded that Switch is outpacing the PS4 launch-aligned. You also need to be reminded that Switch has seen more than 1,000 game releases in 2019 alone. Yet you act as if Switch is facing an imminent shortage of new games and only more processing power can prevent that. Your comparison with the Wii U is completely ridiculous. Oh, and by the way, Nintendo has a monopoly in the portable console market while concurrently succeeding in the home console market.

Your biggest mistake is that you use the terms "third party games" and "AAA third party games" interchangeably when they are very different things. You are convinced that no AAA third party games on Switch would be equal to no third party games on Switch, but in today's market the AAA industry is becoming increasingly less important because gamers are turning to indie games that come without the bloat and shameless money-grabbing schemes. In a hypothetical future where Switch receives literally zero new AAA third party games, it would still see more than several hundred new games per year.

Lastly, I am aware of the things that Nintendo fans say. Likewise, I am aware that a lot of them lack any skill in market analysis, so not every voice is equal.

lol you're the only one acting like a complete nutjob here. So much so that i even wonder if you're actually trolling or not with ridiculous arguments, looking down on others for having different views from yours, not only that but apparently, you can also read my mind and quote me on things that i've never said. I'm open to different opinions and willing to discuss them with others, something that you seem to have a serious problem with when your views get questioned.

You need to be reminded that PS4 and Xone are near the end of their lifespans while Switch has just started and is up about to face the PS5 and new Xbox that is when things can take a serious turn for the Switch for better or worse. No i've never stated, nor acted like, nor implied that the Switch is facing a shortage of games but it can happen if next gen systems are too far ahead in terms of specs and Switch might end up being ignored by 3rd parties like it happened with WiiU. The Switch is a hybrid console/handheld so it's direct competitors are still Sony's and MS's consoles. You also need to remember that the WiiU kept receiving indie games and none of those saved the WiiU nor werent million Sellers. Look if you're against AAA 3rd party games on Nintendo systems then fine keep buying indie games but the rest of Nintendo fans would like to play non Nintendo games on their Switch as well, as not everybody is as interested in indie games as you are.

Finally, if you want to become the next Michael Pacter then go ahead but don't expect people to shut up and bow down to your voice just cause you think you're so much smarter than the rest, now if you have some people who blindly follow your opinion and praise you for it then congratulations buy yourself and them a cake but i sure wont be one of them especially not with the ridiculous reasons you've provided. 

Wyrdness said:
Everything was fine except reason two the core audience was why the Wii U flopped because that's who they aimed for the NS is back to aiming at a broad audience again.

I don't believe the WiiU was catering to the core audience first, i think WiiU tried to please both audiences at the same time but couldn't convince neither and lost big time.

FragileSurface said:
Considering the Switch brand now includes both home and portable consoles it would be pretty embarassing if it turned out to not be successful.

Yeah i think a big portion of sales come from previous 3DS owners which had lots of support it was indeed the better move from Nintendo.



The simplicity.

NES and SNES made sense.

N64? What the heck does that mean to consumers? And what's up with that wacky non symmetrical controller?

GameCube is more normal, but the handle and size of the device made it look more like a portable plug in device. Not to mention the tiny discs. For the record this was my favorite console ever, but it was a little confusing to consumers based on the sales. They also talked about 3d technology for this which they never did.

Wii. Little internet functions, extremely easy to use for casuals not used to traditional gaming.

Wii U. What the heck? Is this a new system or a new controller? It's HD but not as HD as the HD twins? It has HOW many online functions. What is a Miiverse? You can play on the go, sort of? What does that mean? Too confusing for consumers, if they ever got passed thinking it was just a controller which I doubt many did.

Switch. The name CLEARLY tells you everything you need to know. Simplified UI and UX compared to Wii U. It's meant for games. This is the simplest to understand device, imo, since the SNES from a consumers point of view.

PlayStation is consistent because it's 1-5. MS and Nintendo are hits or flops and it often has to do with consumers not understanding the product.



Snoorlax said:

I don't believe the WiiU was catering to the core audience first, i think WiiU tried to please both audiences at the same time but couldn't convince neither and lost big time.

Nope the promotion of the WiiU says otherwise hence the unprecedented partnership with EA, the focus on games like COD, AC etc... Nintendo full on stopped catering to the new gaming crowd this is why they went to mobile the so called core group were never going to buy anything else other than an Xbox or PS platform as that's how mainstream markets tend to function. Switch is successful in spite of the cores it focuses on the wider market like they did before this is shown in the marketing as it positions itself as a platform that tailors to any gaming habit and not one particular crowd an example is the Divine Divinity 2 ad where it highlights a playing playing on the PC then needing to go out so picks up his Switch to continue his playthrough while he's out or the success of Ring Fit a game catering to the casual and new gaming crowd.



RolStoppable said:

The error in your most recent post is that you believe that there's only AAA and indie games. There are plenty of games that release at retail or digital-only that are neither AAA nor indie. The only games that Switch can possibly lose are AAA third party games, but Switch has hardly any of them to begin with, so why make such a fuss about them?

No i dont believe that, i've just refered to them collectively as third parties because that is what Nintendo consoles need, 3rd party support whether AAA, indie, AA, ABC it needs a steady flow of games not just indie and 1st party games. So far Switch has had more 3rd party support than WiiU and more so ever since the SNES and that is a success for Nintendo. Now like we've said earlier 3rd party sales aren't as good as 1st party sales that much is obvious but that is why Nintendo needs to keep it going and not lose focus.

If next gen systems launch 3rd party games might be to demanding for the regular Switch to run so a Switch Pro would be a good move. Again, this is my opinion if you don't care for AAA 3rd parties then fine no problem. 

Wyrdness said:
Snoorlax said:

I don't believe the WiiU was catering to the core audience first, i think WiiU tried to please both audiences at the same time but couldn't convince neither and lost big time.

Nope the promotion of the WiiU says otherwise hence the unprecedented partnership with EA, the focus on games like COD, AC etc... Nintendo full on stopped catering to the new gaming crowd this is why they went to mobile the so called core group were never going to buy anything else other than an Xbox or PS platform as that's how mainstream markets tend to function. Switch is successful in spite of the cores it focuses on the wider market like they did before this is shown in the marketing as it positions itself as a platform that tailors to any gaming habit and not one particular crowd an example is the Divine Divinity 2 ad where it highlights a playing playing on the PC then needing to go out so picks up his Switch to continue his playthrough while he's out or the success of Ring Fit a game catering to the casual and new gaming crowd.

Well if you take into account that Nintendo basically tried to replicate much of the Wii's success with underpowered hardware, a new "gimmick", the follow ups of previous succesful Wii games like Wii Sports and Wii Fit (also Nintendogs and such on 3DS) and even the same "Wii" name. To me it's obvious Nintendo tried to keep the casual audience they got with the Wii but those casuals moved over to tablets which are much cheaper and don't require separate sold full priced software to be enjoyed. This tactic worked at the end for 3DS (after an initial struggle) since the Vita failed and 3DS ended up getting the better 3rd party support (not to mention it's own 1st party system sellers) but it didnt work for WiiU because PS4 and Xone absolutely killed it. 



There is actually only one reason why Switch is a huge success - Nintendo built a "cool" product that sells to the mainstream audience. I mean, Switch is probably the best Nintendo console in like 20 years for so called "hardcore" gamers but it also attracts a lot of casuals (just like PS4, another successful console this gen). Switch is the "next big thing" in gaming technology. It's as simple as that.

Just to clarify - I'm not talking about only technology of Switch, but the about the mix of technology and great games, that appeal to a large audience.