Still think Xbox marketing needs a shakeup.

Their hardware team is on point, their software team isn't in sync with their hardware team but that isn't a surprise considering the investment happened later and software takes longer but it is coming and we can see some great titles in the future.

Their marketing though, its been pretty damn dreadful, the May event overhyped, the July event was a misstep in marketing too, having Geoff who looks bored out his mind when talking about Xbox and then inviting hosts, one of which literally called Halo a bathroom break...Outside of that they've not managed to keep the news in a constant flow as promised before reverting on that promise.

Nothing really in Gamescom which Sony dominated the socials alone with one title, marketing for next gen has gone pretty quiet and we're unsure when the next event is, we have to rely on Jeff Grubb to leak it for us, I don't think they've effectively showcased certain titles or Series X capabilities either.

I'm not sure how Xbox marketing avoided a revamp like the hardware and software teams received but I still stand by that it needs one.

This too, I hate Xbox's marketing.

I know Microsoft has B/C and everything but I wish they still did remasters/remakes too, there's multiple valid reasons why they're good still - Quick to make, decent profit margins, can be good graphical showcases (Look at H2A), very good for nostalgia/marketing and help pad out lineups.

Even having say, Halo 3 Remaster + Banjo Remake for the launch period would have gone a long way.

They have a much better chance of growing in Europe than in Japan. They should push the Xbox in mainland Europe. FIFA and CoD marketing would go a long way to getting the Xbox on people's minds. I know getting them on Game Pass would cost too much to be worth it.

Yo these reviews 😂