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Forums - Sony - Yoshida on NMS "It wasn't a great PR strategy…"

 

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correct 60 81.08%
 
he's wrong 14 18.92%
 
Total:74

Murray is too busy counting dollar bills from the sales generated by his lies to worry about coming clean. Pretty sad that someone from Sony commented on the matter before he did. Not surprising, but still sad.

And there are still people defending him talking about how maybe just maybe he tried super duper hard to get it into the day one patch and darnit just couldn't do it!! lol, you'd know weeks before release if all of this awesome shit you told people would be in the game was actually going to be in the game or not, yet leading all the way up to release and even after release he was still regurgitating the same lies and deliberately vague comments and observations. People were conned, plain and simple. Their reputation is pretty shot now and gamers won't trust a single word they say whenever they promote another game. Hope the sales were worth it, lol.



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Sort of scummy how Sony has handled refunds of this game: http://www.eurogamer.net/articles/2016-08-19-no-mans-sky-refund-sony

What the hell?



Goodnightmoon said:

Even Sony is not happy with No Man's Sky lol

This coming from someone as polite and nice as Yoshida is a slap on the face

Where are the Sean Murray and NMS defenders now? xD

reading might do the trick

Yoshida said that personally, he "really enjoyed" playing No Man's Sky but could appreciate why others might not feel the same way.

"I understand some of the criticisms especially Sean Murray is getting, because he sounded like he was promising more features in the game from day one.

"It wasn't a great PR strategy, because he didn't have a PR person helping him, and in the end he is an indie developer. But he says their plan is to continue to develop No Man's Sky features and such, and I'm looking forward to continuing to play the game."



Sprash said:
Goodnightmoon said:

Even Sony is not happy with No Man's Sky lol

This coming from someone as polite and nice as Yoshida is a slap on the face

Where are the Sean Murray and NMS defenders now? xD

reading might do the trick

Yoshida said that personally, he "really enjoyed" playing No Man's Sky but could appreciate why others might not feel the same way.

"I understand some of the criticisms especially Sean Murray is getting, because he sounded like he was promising more features in the game from day one.

"It wasn't a great PR strategy, because he didn't have a PR person helping him, and in the end he is an indie developer. But he says their plan is to continue to develop No Man's Sky features and such, and I'm looking forward to continuing to play the game."

Understanding how PR works might do the trick too. I already saw that, but he is clearly focusing the guilt on Sean to avoid any brand damage, cause they are not happy with what the game has brought to them, this shows that Yoshida actually cares for the perception of the brand, but of course he is not so dumb to give a bad opinion about a product his company has distributed, they even had a Ps4 bundle with it. If someone usually as polite as this man is making a passive agressive statement against a developer like that must be cause they are not very happy with the whole thing.



Zoombael said:
Azzanation said:
Wasn't Sony working really close with the Devs at NMS? They even stated there treating NMS as one of there major AAA games. Sounds like a good finger pointing to me.

No.

 

"Sony has been super cool to work with, but mainly just because they haven't been involved in development, you know?" 

http://www.gamesindustry.biz/articles/2016-08-09-no-mans-sky-could-change-the-relationship-between-indies-and-publishers

 

"Sony offered to provide development funding but Hello Games only requested financial assistance for promotion and publication."

https://en.wikipedia.org/wiki/No_Man%27s_Sky#Development

Wasn’t Sony the Distributors? Weren’t they the ones marketing and promoting this game?

Wiki - with Sony Interactive Entertainment providing promotional and marketing support. Sony formally announced the title during their press conference at the Electronic Entertainment Expo 2014.

https://en.wikipedia.org/wiki/No_Man%27s_Sky

Sony Exec - "It wasn't a great PR strategy, because he didn't have a PR person helping him,

http://www.eurogamer.net/articles/2016-09-16-sonys-shuhei-yoshida-on-no-mans-sky

So if you’re responsible for the promotion and marketing of NMS why didn’t they supply him with a PR agent? Why did they let him say the things he did for so long and not come out and say “Hey you need to stop posting on promises? Why did Sony not come out and correct him before the game launched?

Funny how they just stood on the side and let it happen, while claiming NMS as their own game and building up all the Pre-Order $$$.

If you’re going to claim a game as your own than they needed to do something. Now that Sony’s PS4 is in the same sentence as NMMS its all Hello Games fault, a small Indie team. I wonder if Hello Games will continue to make PS4 games after this.



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That's pretty funny. Even Sony is throwing ol' Sean to the wolves.

Brother deserves it. Lies on top of lies with this guy.



Sigs are dumb. And so are you!

Fusioncode said:
That's pretty funny. Even Sony is throwing ol' Sean to the wolves.

Brother deserves it. Lies on top of lies with this guy.

where is sony doing that?



Azzanation said:
Zoombael said:

No.

 

"Sony has been super cool to work with, but mainly just because they haven't been involved in development, you know?" 

http://www.gamesindustry.biz/articles/2016-08-09-no-mans-sky-could-change-the-relationship-between-indies-and-publishers

 

"Sony offered to provide development funding but Hello Games only requested financial assistance for promotion and publication."

https://en.wikipedia.org/wiki/No_Man%27s_Sky#Development

Wasn’t Sony the Distributors? Weren’t they the ones marketing and promoting this game?

Wiki - with Sony Interactive Entertainment providing promotional and marketing support. Sony formally announced the title during their press conference at the Electronic Entertainment Expo 2014.

https://en.wikipedia.org/wiki/No_Man%27s_Sky

Sony Exec - "It wasn't a great PR strategy, because he didn't have a PR person helping him,

http://www.eurogamer.net/articles/2016-09-16-sonys-shuhei-yoshida-on-no-mans-sky

So if you’re responsible for the promotion and marketing of NMS why didn’t they supply him with a PR agent? Why did they let him say the things he did for so long and not come out and say “Hey you need to stop posting on promises? Why did Sony not come out and correct him before the game launched?

Funny how they just stood on the side and let it happen, while claiming NMS as their own game and building up all the Pre-Order $$$.

If you’re going to claim a game as your own than they needed to do something. Now that Sony’s PS4 is in the same sentence as NMMS its all Hello Games fault, a small Indie team. I wonder if Hello Games will continue to make PS4 games after this.

 

Sure sure. Then you could go as far and say, Sony is completely responsible for the content of every game they're selling on their plattforms.

 

"People generally think of [No Man's Sky] as a Sony title, but we're still just a self funded indie studio"

http://www.gamesindustry.biz/articles/2016-08-09-no-mans-sky-could-change-the-relationship-between-indies-and-publishers

"while claiming NMS as their own game and building up all the Pre-Order $$$"

BS. They never claimed the game as their own.

Your question has been answered. Sony did not work very close with Hello Games regarding developing NMS. But apperantly it never was fundamental for the judgement. Sony is to blame no matter what.

I have a few questions for you:

How did Hello Games fund themselves and why did they refuse Sonys offer of development assistance?

What exactly is included in the agreement between Sony and Hello Games?

Why was the game released despite Jean Murray expressing desire to continue working on it?



Hunting Season is done...

Zoombael said:
Azzanation said:

Wasn’t Sony the Distributors? Weren’t they the ones marketing and promoting this game?

Wiki - with Sony Interactive Entertainment providing promotional and marketing support. Sony formally announced the title during their press conference at the Electronic Entertainment Expo 2014.

https://en.wikipedia.org/wiki/No_Man%27s_Sky

Sony Exec - "It wasn't a great PR strategy, because he didn't have a PR person helping him,

http://www.eurogamer.net/articles/2016-09-16-sonys-shuhei-yoshida-on-no-mans-sky

So if you’re responsible for the promotion and marketing of NMS why didn’t they supply him with a PR agent? Why did they let him say the things he did for so long and not come out and say “Hey you need to stop posting on promises? Why did Sony not come out and correct him before the game launched?

Funny how they just stood on the side and let it happen, while claiming NMS as their own game and building up all the Pre-Order $$$.

If you’re going to claim a game as your own than they needed to do something. Now that Sony’s PS4 is in the same sentence as NMMS its all Hello Games fault, a small Indie team. I wonder if Hello Games will continue to make PS4 games after this.

 

Sure sure. Then you could go as far and say, Sony is completely responsible for the content of every game they're selling on their plattforms.

 

"People generally think of [No Man's Sky] as a Sony title, but we're still just a self funded indie studio"

http://www.gamesindustry.biz/articles/2016-08-09-no-mans-sky-could-change-the-relationship-between-indies-and-publishers

"while claiming NMS as their own game and building up all the Pre-Order $$$"

BS. They never claimed the game as their own.

Your question has been answered. Sony did not work very close with Hello Games regarding developing NMS. But apperantly it never was fundamental for the judgement. Sony is to blame no matter what.

I have a few questions for you:

How did Hello Games fund themselves and why did they refuse Sonys offer of development assistance?

What exactly is included in the agreement between Sony and Hello Games?

Why was the game released despite Jean Murray expressing desire to continue working on it?

Your link.. im not too sure what your point is. Will Hello Games continue to make games for Sony after Sony pushing the blame game on them? Thats my question.

 

Back on topic.

 

If your distributing and marketing the game than your responsibly for the PR.

 

You might want to read this. 

http://www.gamespot.com/articles/sony-treating-ps4-no-man-s-sky-like-a-first-party-/1100-6427333/

 

Sony gets way to much damage control. It clearly stats my point in that article.



Azzanation said:
Zoombael said:

 

Sure sure. Then you could go as far and say, Sony is completely responsible for the content of every game they're selling on their plattforms.

 

"People generally think of [No Man's Sky] as a Sony title, but we're still just a self funded indie studio"

http://www.gamesindustry.biz/articles/2016-08-09-no-mans-sky-could-change-the-relationship-between-indies-and-publishers

"while claiming NMS as their own game and building up all the Pre-Order $$$"

BS. They never claimed the game as their own.

Your question has been answered. Sony did not work very close with Hello Games regarding developing NMS. But apperantly it never was fundamental for the judgement. Sony is to blame no matter what.

I have a few questions for you:

How did Hello Games fund themselves and why did they refuse Sonys offer of development assistance?

What exactly is included in the agreement between Sony and Hello Games?

Why was the game released despite Jean Murray expressing desire to continue working on it?

Your link.. im not too sure what your point is. Will Hello Games continue to make games for Sony after Sony pushing the blame game on them? Thats my question.

 

Back on topic.

 

If your distributing and marketing the game than your responsibly for the PR.

 

You might want to read this. 

http://www.gamespot.com/articles/sony-treating-ps4-no-man-s-sky-like-a-first-party-/1100-6427333/

 

Sony gets way to much damage control. It clearly stats my point in that article.

 

I don't have to read this, because i'm already familiar with this article. You better read it once more and understand the difference between "claiming NMS as their own game" and "treating no mans sky like a first party". More importantly, that was more than a year ago.

 

"Will Hello Games continue to make games for Sony after Sony pushing the blame game on them? Thats my question."

And who is supposed to answer this? As it stands now, Hello Games have their hands full with NMS. What many people don't understand, you included, this game is a long term project and HG, a small indie games development studio - if you haven't noticed by now, will be busy for some time.

What about my questions? Not so inquisitive when it comes to the nitty gritty? Why did Sean Murray say he rather wanted to continue working on the game, not releasing it when it was about time to release NMS? Let's rephrase: Why didn't they simply continue working on the game and re-schedule the release? No answer? No idea?

 

"If your distributing and marketing the game than your responsibly for the PR."

Any substance to base this assertion of yours on? What brings us another unanwsered question of mine:

"What exactly is included in the agreement between Sony and Hello Games?"



Hunting Season is done...