Seems to me like Apple values Nintendo pretty highly if they're willing to pay to get Super Mario first on iOS.
If the NX bottoms out, I wonder if Nintendo would consider accepting a deal from Apple to support them exclusively and make a game system for them. It could potentially be huge.
Look at this quote from an investor who was close to Steve Jobs from over year ago:
Nintendo Co., Ltd (ADR) NTDOY 7.55% announced this week that it will develop games for smartphones. The news surprised many consumers, who expected Nintendo to hold onto its belief that smartphone development was bad for its business, which relies heavily on hardware sales.
The surprises did not end there. It turns out that an investor once toldApple Inc. AAPL co-founder Steve Jobs that he should partner with Nintendo.
"In 2010, I told Steve Jobs that he should form a strategic partnership with Nintendo because Apple doesn't make games," Asif Khan, CFO of Virtue LLC and CEO of Shacknews.com, told Benzinga. "Ideally, Apple should have their own gaming studio. In lieu of that, they should pay game developers for exclusive content."
Khan has owned shares in Apple since 1997. He attended the last five shareholder meetings and said that Nintendo would be an "obvious partner."
"I could totally see Nintendo on the stage at an Apple event," he said. "It would make a lot of sense for Google and Apple to be vying for some sort of exclusive software deal for Nintendo. Even if they just make a 'Mario' endless runner, it's going to be the top seller on the App Store. You're delusional if you don't think that."
LOL, this guy totally called it too.









