jason1637 said:
binary solo said:
That's comparing apples and oranges. Fact is more people went to see Spectre than bought Halo 5. A movie ticket is a mere fraction of the price of a video game, so comparing revenue is pointless and is merely a pissing contest. And given the revenue gap was only 1.4 million GBP it would seem that possibly 3 or 4 times as many people went to see spectra as bought Halo 5. The only time it is actually noteworthy is when Activision achieved "Biggest ever entertainment launch" with CoD:MW2. Halo has never and will never achieve that level of sales, because it's only on one platform, so comparing with movies icomes off more as grasping at anything that sounds like good news.
A game's success should only be compared to the performance of other games, and in particular other games in the same franchise. If we have it confirmed that Halo 5 is the lowest selling numbered Halo game, then that is not especially good news for the franchise or for the prospects of Xb one making significant strides in hardware sales. Halo is literally the only big gun MS has to push Hardware sales. If the game doesn;t do that then Xb one will fall further behind over the medium and long term in the hardware race.
That article also suggests digital sales contribute to the seemigly much lower sales of Halo 5 compared to Halo 3. That is true to a degree, but when you do the sums with the revenue if the max we're looking at is 190K-200K for Halo 5, including all ways in which people can get the game, then it still fals short of Halo 3. And it still falls short of halo 4, apparently. It is possibly the first numbered Halo game (Halo CE is unknown) to sell below 200K through its opening weekend. Relative to other games Halo 5 has done very well, there's no denying it. Relative to Halo, Halo 5 has fallen a bit short. This is not a sign of a console or a game franchise that is on a re-ascendant path, which is really what Halo 5 needed to be for Xb one at this stage.
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Im just giving you a link that says it made 7.7 pounds day 1
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Sure, the question is what does that revenue mean? Is MS even including total revenue from the Halo 5 bundle in this? If so then there is a lot of revenue inflation. And as others have noted there are higher priced skus of the game which would tend to decrease the number of games sold from a 7.7M revenue.
What is telling is what isn't being said. When you report revenue without also saying sold more copies than... in the same timeframe or some other statement about number of copies sold it means that figure is not particularly noteworthy. It doesn't mean the number is bad or lowest ever, but it does mean the number isn't special. We know from chart-track the hard copy + bundle sales amounts to about 150K through to the end of the week. We can't easily determine the digital sales but if digital sales was particularly high, and that 7.7 on day 1 translated to, say 10 million by the end of the tracking week then digital+physical+bundle would probably mean Halo 5 came close to outselling past releases. But if that was the case MS would damned sure be saying that. No one achieves record-breaking unit sales without saying so. It's the best possible PR. So we can reasonably surmise that Halo 5 fell somewhat short of certain benchmarks, and we can speculate with some justification that 7.7M includes the full cost of the Xb one bundles. After all it is legitimate to attribute the revenue from the LE bundle to Halo 5 for accounting and PR purposes, given the LE bundle would not exist if it weren't for Halo 5.
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