If you're looking at MS total investment in Xbox then they can't have made a dime overall so far. Modern accounting means you can shift stuff around in your finacial statements - but MS were down many billions before seeing some profitable quarters, plus the $ 1Billion that was set aside doesn't show yet to while looking at a few quarters they technically made some profit so far the investment in Xbox far outweighs financial returns.

If course MS has money to keep hammering away - but like all big companies not forever, and given the presure Apple is starting to put on them one side and with companies like Google on the other it'll be interesting to see how MS balance staying ahead against increasing competition in other areas while continuing to pile money into Xbox.

no, but their on their way, why else would they not spend money on advertising?

 omfg. is that chart rite? thats insane! Microsoft is balls deep and niny is crazy. Sony is doing really good tho

if microsoft really is 6.2 billion dollers uner on the 360 then it will take

them selling 80m+ xbox 360 and since we have 17m sold now thay gotta sell a total of 100m

and im also sayin that microsft HAS too be makeing 75$ on ever 360 sold (witch i doubt its veen makeing 30$ lol)


i dont see microsft makein any monney till like 2020 if thay dont quit after there 3th system fails too make monney


i think thay will make a new xbox in 2010 :P