"At that time I started making this terrible mistake," Molyneux said, speaking of the E3 he spent pitchingFable to the press. "Oh God. I feel like curling up into a ball and just withering away. The mistake I made, and I've made it again and again and again, and if I ever do this again I'll probably still make it, the mistake I made is to go and talk to the press about my current ideas. As you can see, from the iterative development side, the current idea seems like the most exciting thing ever. It seems like it will fit, but sometimes you have to throw it away."
"To my utter horror, that became the headline. Fable will have acorns growing trees. And of course it didn't. The result was that everybody leapt on it. People were so incensed. This is why you have to watch yourself with the press. I wasn't lying. People actually said, 'This is fraud, you should be arrested.' The same thing is happening in today's world."
Read the full article for more on the topic. Do you agree with him? I for one do believe that speaking to the media too early can be more damaging than good
http://www.gamesindustry.biz/articles/2015-04-24-at-that-time-i-started-making-this-terrible-mistake
http://www.gamespot.com/articles/molyneux-says-talking-to-press-about-early-ideas-i/1100-6426887/










